January 01, 2013, 2:41 am -- /EPR NETWORK/ -- i.p.d. – International Pro Designs – known as a legendary surfboard brand/manufacturer based on Huntington Beach, California, has launched a new apparel business with its high end men's clothing for adult surfers focused primarily on Japanese market.
i.p.d. was founded in 1981 by Bob Hurley (currently at Hurley International) as a small custom surfboard maker and eventually taken over by Eisaku Murata, one of Bob's trusted surfboard shaper, when Hurley explored a new venture with a fashion business.
In 2012, i.p.d. announced stepping into an apparel field while continuously providing quality surfboards. i.p.d. begins distribution toward Japan where its fashion market is the second largest in the world. The first line up consists of 2 core designs – high quality dress and casual white shirts for adult surf lovers.
Solo Ishijima, Apparel Business Director, states that “We don't chase trends that go away quick. Speeds often hamper creative ideas. Let's have fun and focus on quality and details that will be loved for ages. That is our philosophy. i.p.d. will always be proactive with regard to challenging and asserting ourselves. We provide quality after-surf life and detailed genuine fashion for adult surfers from Huntington Beach, California.”
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