Kuoni Travel announce increase in Maldives bookings despite the
credit crunch
Released
on: June 27, 2008, 2:02 am
Press
Release Author: Kuoni
Travel
Industry:
Entertainment
Press
Release Summary: Kuoni Travel, the UK's foremost long haul travel
operator, announce a rise in the number of Britons enjoying luxury
holidays to the Maldives, despite the ongoing credit crunch
Press
Release Body: Kuoni Travel has announced that
the first six months of 2008 saw a 28% rise in the number of people
enjoying luxury holidays in the Maldives, compared to the same
time period in 2007, despite the UK presently suffering under
the strain of a credit crunch.
The
popularity of Maldives
holidays continues to grow, with these luxury holidays seemingly
unaffected by the UK's changing financial landscape. Kuoni
Travel's recent developments to improve the usability
of their website, most notably the addition of a wide choice of
video guides, have no doubt helped maintain the Maldives' status
as their most successful destination.
Indeed,
Kuoni travel
videos have helped many holiday makers gain an insight
into several of the top destinations around the world, not just
the Maldives, helping travellers to get to know their chosen destination
before setting foot on a plane.
"The
Maldives is one of the destinations which have not been affected
by the current economic climate,” commented Kuoni’s
eBusiness Director, Matt Rooke. “In fact, with
it’s ‘no-news’ tranquillity and natural beauty,
it is the ideal destination to escape from press coverage of the
economy."
The
Maldives
videos available online from Kuoni have certainly helped encourage
a number of people to visit this tropical haven, with footage
of beautiful sandy beaches giving way to sparkling, blue sea,
with a host of tropical fish and stunning coral lurking beneath
the waves.
“The
videos not only highlight the stunning scenery of the Maldives,
but also provide potential travellers with a fantastic tool to
review the wide choice of hotels available on the different islands,”
said Rooke. “From indulgent, luxury resorts such as
Baros, to the more modest, but no less beautiful, resort of Kuramathi
Cottage & Spa we offer a wide choice of Maldives
hotels and are confident that the videos help our customers
to find the one that's perfect for their personal holiday needs".
About
Kuoni Travel
With more than 100 years of expertise, Kuoni is
honoured to be regularly voted as the industry’s long haul
experts. Clients can choose from a selection of more than 25 superb
brochures, showcasing thousands of luxury holidays to hundreds
of exotic destinations on six continents, and covering every holiday
interest from relaxing beach getaways to escorted cultural tours,
overseas weddings to wildlife safaris.
Web
Site: http://www.kuoni.co.uk/
Contact
Details: PR Contact:
Anne-Marie Hansen
Public Relations Manager
Kuoni House
Dorking
Surrey
RH5 4AZ
Tel: +44 (0)1306 744173
www.kuoni.co.uk
2008
