Marketing for Virtual Assistants - The Accent News Group Interviews Industry Expert Robert Brenner

Released on = April 15, 2006, 9:19 am

Press Release Author = Accent News Group

Industry = Management

Press Release Summary = In the April 2006 Accent newsletter, Ramona Goutiere of the
Accent News Group talks with virtual assistance industry data guru Robert Brenner
about how VAs can use smart marketing to get ahead.

Press Release Body = In January 2006 Accent ran the first part of its two-part
series on the Brenner Information Group's "Special Report: A Comprehensive Study of
the Virtual Assistance Industry -- Demographics, Profiles and Pricing," a
groundbreaking look at how VAs manage and market their businesses. Part I dealt with
what VAs make and what they charge. In "Brenner Report Part II: Smart Marketing for
VAs" (available at, Accent staff writer Ramona
Goutiere talks directly with Robert Brenner, head of the Brenner Information Group
(, about marketing strategies that work for VAs - and

"Accent wanted to go one-on-one with Robert Brenner because he's made such a
tremendous impact on the VA industry," notes Goutiere, owner of Goutiere
Professional Business Services (, a virtual firm specializing
in nonprofit management, writing services and administrative support. "This
interview is filled with practical marketing information that VAs can put to
immediate use."

Brenner offers strong encouragement for VAs looking to get ahead: "The opportunities
for VAs have never been better. Claim your share of the market by promoting yourself
every waking moment of every day. Blow your own horn because others won't do this
for you. Tell everyone that you're here. And tell them what you can do for them. Act
professional and you'll be successful."

The rest of Accent's April edition concentrates on security issues, with a bonus
technology review. Readers will find articles on:

. Airport security horror stories
. Client confidentiality
. Computer safety
. Personal protection for home business owners
. Safe Internet surfing
. Digital security and unsolicited e-mail attachments
. Privacy and the use of microchips
. Technology review: Vonage phone service

Readers can check out the current issue at as well
as review previous editions. They may also subscribe to Accent so the next issue
arrives directly in their inboxes. Subscriptions are free.

Next month the Accent news team will focus on inspiration. Look for an Accent
editorial board session exploring this topic, along with articles from individual
contributors on what keeps them motivated.

Started in summer 2005, the Accent newsletter delivers information, resources and
solutions that enable virtual professionals and small business owners to excel in
today's marketplace. The e-zine was developed by the Accent News Group, a network of
virtual entrepreneurs that volunteers its expertise to help other business owners

Current members of the Accent news team are

Editor: Evalyn (Evy) Williams, Brochures By
Assistant Editor: Dawn Mills Fowler, Your Home Office
Technical Writer: Tom Lamm, Osage Enterprises (
Writer: Ramona Goutiere, Goutiere Professional Business Services
Writer: Lori Davis, Davis Virtual Assistants (

Their specialties include professional writing, desktop publishing, Internet
marketing, website development and administration, cross cultural training,
international security, administrative support services and nonprofit management.

To learn more about Accent, visit or contact:

Evalyn (Evy) Williams
Accent News Group
Augusta, GA 30906
Phone: 011.706.294.0765

# # #

Web Site =

Contact Details = Evalyn (Evy) Williams
Accent News Group
Augusta, GA 30906
Phone: 011.706.294.0765

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