Anti-Piracy Protection becomes a High Priority as Video Content Increases and Costs to Entertainment Industry Escalate

Released on = January 30, 2007, 8:40 am

Press Release Author = Econ Corporate Services, Inc

Industry = Media

Press Release Summary = Introduces USA Video Interactive
Corp, Digital Watermarking Technology Developer, as a New Featured Company

Press Release Body = POINT ROBERTS, WA and DELTA, BC - January 30th, 2007-, an investor and industry news portal for the digital
media sector, introduces USA Video Interactive Corp. (OTCBB: USVO; TSX: US.V) as a
new featured company. USA Video Interactive Corp. is a technology developer for the
delivery of digital media, providing anti-piracy solutions to existing distribution
channels and enabling media distribution to expand into interactive channels with
Video-on-Demand. With the increasing amount of video content available on the
Internet, the level of piracy is expected to surge making the need for anti-piracy
policies and products a growing priority.

Revealing the damage caused by piracy, the Motion Picture Association of America
(MPAA) estimates that the worldwide motion picture industry, which includes foreign
and domestic producers, distributors, theaters, video stores and pay-per-view
operators, lost $18.2 billion in 2005. More specifically, the MPAA puts the cost to
American movie studios in 2005 at roughly $6.1 billion. According to the Canadian
Motion Picture Distributors Association, the costs in Canada have reached $118
million in losses due to piracy issues.

A recent study conducted by the Institute for Policy Innovation (IPI) expands the
scope of cost assessment and in addition to the billions of dollars in lost revenue
faced by the film industry as a result of motion picture piracy, there is also a
significant impact on the U.S. economy as whole. The IPI report shows that movie
piracy has generated an annual U.S. output loss of $20.5 billion, $837 million in
annual revenue loss and has caused the loss of over 141,000 U.S. jobs.

Working to provide solutions to the growing global video piracy problem, USA Video
Interactive Corp. has developed its anti-piracy product, MediaSentinelT and is
developing its MediaEscortT for delivery in the first quarter of 2007. Both products
utilize the Company\'s SmartMarkT digital watermarking technology as a means for
producers and distributors to invisibly protect their content.

The Company's MediaEscort and MediaSentinel products automatically embed invisible
forensic information called SmartMarks into every video frame. SmartMarks, which
integrate with existing production technology, are invisible, unremovable, \"digital
watermarks\" embedded into every video frame to protect digital video from piracy.
These watermarks in turn equip the content producers and authorized distributors
with the necessary evidence of intellectual property rights to prosecute against
copyright infringements.

USA Video Interactive's MediaSentinel video embedding technology is available as a
stand-alone workstation or through the Company's Anti-Piracy service network
utilizing a pay-as-you-go format, and is compatible with current state-of-the art
post-production master duplication systems.

The Company's MediaEscort product is a software application that plugs into video
server equipment and offers the same seamless video frame marking as its stand-alone
product, but is specific for video distribution over the Internet. USA Video
Interactive Corp, in an effort to assist the movie industry in protecting their
motion picture properties, has recently entered into an agreement with one of the
six major Hollywood studio divisions, which has selected MediaEscort to protect
their Internet distributed content.
As the level of video content increases, in particular as the Internet continues to
grow as a media distribution channel, the need for proof of legitimacy has become
essential for law enforcement agencies to be able to prosecute parties involved in
video and movie piracy. Effective digital watermarking provides the necessary
evidence, submissible in court that can help to facilitate the prosecution process.
To further enhance USVO\'s media tracking digital watermarking business, the Company
recently entered into a multi-year patent license agreement with Digimarc
Corporation, a leading supplier of secure identity and media management solutions,
for use in forensic tracking applications of commercially available video,
pre-release video, and home marketing screening video.
USA Video Interactive Corp. also holds a Store-and-Forward Video-on-Demand patent,
which has been cited in approximately 206 subsequent patents, for the transmission
of video content over networks faster than \"real time\". Video-on-Demand manages the
delivery of compressed video to an end user through an interactive and timely
method. According to estimates from Informa Telecoms & Media, online video services
will generate approximately $6.3 billion, drawing further attention to on-demand
content and the Internet as a growing delivery channel.
For additional information on USA Video Interactive Corp. (OTCBB: USVO; TSX: US.V)
please visit:

USA Video Interactive Corp. is a featured company on, and, investor and industry portals within the
InvestorIdeas.comT content umbrella. does not make recommendations
but offers investors research, news, blogs, RSS Feeds, online conferences,
interviews and links to public companies within the tech sector.

USA Video Interactive Corp compensates; see disclaimer below.

The portals also include some of the most comprehensive stock
lists in the technology sector. Digital Media Stocks: and Tech Sector Stocks: Disclaimer: - Our sites
do not make recommendations, but offer information portals to research news,
articles, stock lists and recent research. Nothing on our sites should be construed
as an offer or solicitation to buy or sell products or securities. We attempt to
research thoroughly, but we offer no guarantees as to the accuracy of information
presented. All Information relating to featured companies is sourced from public
documents and/ or the company and is not the opinion of our web sites. This site is
currently compensated by featured companies, news submissions and online
advertising.\" USA Video Interactive Corp., (OTCBB: USVO; TSX: US.V) $1500USD month
and 200,000 options. Please read our Compensation Disclaimer.

For more information contact:
Dawn Van Zant: 800.665.0411

Ann-Marie Fleming: 866.725.2554

Source:, USA Video Interactive Corp.

Web Site =

Contact Details = Dawn Van Zant: 800.665.0411

Ann-Marie Fleming: 866.725.2554

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