New-media golf deal brings together TV pretty boys, ink-stained wretches
Released on = February 26, 2007, 12:03 pm
Press Release Author = GolfPublisher Syndications
Industry = Media
Press Release Summary = New media offers common ground for print, TV golf coverage. Inside Media commentary at TravelGolf.com.
Press Release Body = It truly is a new era in sports media. When the broadcast media teams up with the print boys, you might as well have dogs and cats living together openly.
We used to be fierce rivals. Well, not rivals exactly. Sportswriters used to look upon TV guys as irritating younger brothers.
They did little more than get in the way, with their bulky cameras trailing all sorts of wires. Space-wise, one TV guy with his cameraman interviewing Barry Bonds at his locker equaled five sportswriters. I used to love it when they tripped over their wires.
At press conferences they asked stupid questions, usually designed to draw attention to themselves. They came across as overly familiar with the players.
We thought them inferior, superficial beings. Of course, we were usually just jealous because they had more hair and money and better teeth.
There have been periodic defections, like newspaperman Tim Rosaforte, who is all over television now. His ink-stained roots are obvious, though: He\'s balder than a new-born \'possum.
The Internet has changed all this, of course. The latest merger brings together NBC Sports and Golf Week. The two recently announced a \"golf content and promotional alliance\" that started this past week at the WGC-Accenture Match Play Championship in Tucson.
As part of its newly launched golf section, NBCSports.com has Golf Week writers and columnists writing and columnizing for \"NBC-produced broadband reports from key professional golf events.\" They also blog.
It makes a great deal of sense. The Internet combines written content with video, and it\'s a place where writers and broadcasters can shake hands and do their thing.