Released on = August 10, 2007, 11:48 am

Press Release Author = Give Simple

Industry = Retail

Press Release Summary = In exclusive partnership with jewelry designer Metalsgirl,
Give Simple, the online gift boutique for women, has announced the availability of
its Breast Cancer necklace, designed to raise awareness and funds for the fight
against the disease.

Press Release Body = Exclusive Design - A Simple Gift Making a Powerful Statement -
To Raise Awareness, Funds for Susan G. Komen for the Cure
Breast Cancer Necklace Exclusively Available at Give Simple
Austin Texas -- August 14, 2007 -- In exclusive partnership with jewelry designer
Metalsgirl, Give Simple, the online gift boutique for women, has announced the
availability of its Breast Cancer necklace, designed to raise awareness and funds
for the fight against the disease. The sterling silver necklace, featuring a 1/2\"
petal pink resin square containing a hand-formed silver ribbon, can be purchased
online at www.GiveSimple.com. A portion of the proceeds from the necklace will
directly benefit Give Simple's official national charity, Susan G. Komen for the
Cure.

"Like so many of our customers, designer Laura Gibson (Metalsgirl) and the Give
Simple Girls have been directly touched by breast cancer -- through mothers,
grandmothers, sisters and friends -- and we want to do our part to encourage women
to live well and support breast cancer awareness," said Give Simple Founder Kendra
Wright. "The necklace is a subtle and beautiful statement in the fight against
breast cancer, a perfect way to remember those we lost, as well as to honor the
disease's courageous survivors."

In addition to its financial commitment, Give Simple is a corporate sponsor of, and
will participate in, the Austin Race for the Cure on Sunday, November 4. The team
will be comprised of Give Simple employees and local customers, and Give Simple will
print special team t-shirts for its local customers who walk or run with the team.

Give Simple will also encourage involvement for non-local customers by offering 15%
off orders for customers participating in their local Race for the Cure. To receive
the discount, customers may email their registration confirmation to
info@givesimple.com.

The Give Simple Story
The frilly edged white platter was, in a word (okay two words), utterly perfect.
Kendra Wright, a marketing consultant and \"serial entrepreneur,\" first spied the
Flirt platter in New Orleans and scooped it up for her kitchen back home. She later
emailed the manufacturer and learned that they weren\'t available online. If she
wanted another platter, she\'d have to visit Little Rock.

Kendra set off for Arkansas and decided that the pretty white platters were simply
too good not to share. With the help of her sister, Tracy Brown, her close friend
Karen Beller and her fabulous business partners (plus a whole lot of candle sniffing
and serious shopping) Give Simple was born.

It\'s the little surprises and delicious moments that truly put a spring in our step.
The same goes for gifts. We\'ve combed the markets to find goodies that add a serious
hit of fun to each and every day. We offer specialty brands such as Pine Cone Hill,
French Bull, Niven Morgan, K. Hall Designs, Paddywax, Voluspa, Mudlark, and Waste
Not Paper. All our products are fresh, contemporary and easy to integrate into your
life.

From fresh and colorful melamine bowls, plates and platters to a super soft robe for
a chilly night, we only sell gifts that we absolutely love. If we wouldn\'t wrap it
up for our best friends, it won\'t make the cut. Visit www.GiveSimple.com for more
ways to bring order, harmony and new energy into your life. We\'re dedicated to
making life simpler, one woman at a time.

About Komen for the Cure
Nancy G. Brinker promised her dying sister, Susan G. Komen, that she would do
everything in her power to end breast cancer forever. In 1982, that promise became
Susan G. Komen for the Cure and launched the global breast cancer movement. Today,
Komen for the Cure is the world\'s largest grassroots network of breast cancer
survivors and activists fighting to save lives, empower people, ensure quality care
for all and energize science to find the cures. Thanks to events like the Komen Race
for the Cure, we have invested nearly $1 billion to fulfill our promise, becoming
the largest source of nonprofit funds dedicated to the fight against breast cancer
in the world.



Web Site = http://www.givesimple.com

Contact Details = Give Simple