Press Release Summary = A new on-line directory service that is championing the cause of independent retailers has launched its first directory - for mobile phone shops.
Press Release Body = A new on-line directory service that is championing the cause of independent retailers has launched its first directory - for mobile phone shops.
The team behind indie-guides.co.uk says it aims to encourage consumers to buy from independent, local suppliers rather than the big multiples.
Steve Wickens, Managing Director, says: "There is an upsurge in interest in buying from local suppliers because this is recognised as being more sustainable. We believe it makes good sense in every way.
"We chose to create our first directory for mobile phone retailers because they typify the philosophy behind indie-guides. Independent stores are objective, have local focus, and most importantly they care about your custom. And many of them provide specialised services you can't find at major chains. For example, your local mobile phone retailer may well offer a repair service, phone unlocking and car kit installations."
indie-guides.co.uk works on the principle of a virtual network; every retailer that joins helps to lever the indie-guides directory to the top of the online search listings, improving visibility on the web for all members and, most importantly, giving independents prominence when consumers search for retailers in a particular area.
Steve Wickens adds: "When it comes to buying a new mobile phone, there are hundreds of independent retailers around the country, which offer far greater depth of experience than the big multiples."
He points to a number of benefits of buying from a local, independent mobile phone shop rather than a big multiple: . local knowledge - ability to give valuable advice, taking into account local factors such as network coverage . specialist service - offering in-depth knowledge of the industry, such as comparative billing analysis for business users . objectivity - recognising your individual needs and offering a service that's right for you . personal attention - local retailers care about your custom; indeed, you often deal with the owner or manager.
So what's next for indie-guides.co.uk? The company plans to develop indie-guides for many categories of home and business needs. It aims to become the first port of call for consumers who appreciate the value of buying from independents.
To check for an independent mobile phone retailer in your area, log onto www.indie-guides.co.uk
Web Site = http://www.indie-guides.co.uk
Contact Details = Managing Director Steve Wickens indie-guides Monument Industrial Park Chalgrove Oxford OX44 7RW Tel 01865 400948 Email firstname.lastname@example.org