Commence Corporation Leads SMB CRM Solutions Including Title and Escrow Companies

Released on: February 12, 2008, 7:57 am

Press Release Author: Thomas R. Cutler

Industry: Software

Press Release Summary: Commence Corporation Leads SMB CRM Solutions Including Title
and Escrow Companies

Press Release Body: Many small and mid-sized businesses (SMB) have taken notice of
Commence Corporation (, a provider of on-premise and hosted
web-based solutions designed specifically for this businesses sector. The company
is gaining momentum and marketshare with Commence On-Demand, a suite of CRM
(customer relationship management) applications that is deployed as software as a
service (SaaS).

E. Clifford Treat, vice-president of Development for The Talon Group, escrow and
title services, first experienced Commence CRM with his own company in 1995.
According to Treat, "The Talon Group has been a Commence user since 1999. The
initial need for the Commence technology solutions for Treat's own company, followed
a careful examination of a wide range of solutions (ACT!) Maximizer, among
others."We required the ability to support a national (and later International sales
force). None of the other solutions possessed both the customizability and ability
to support a geographically dispersed workforce anywhere near as well as Commence
was able to do." Similarly, Talon required the customization by business people
rather than programmers as well as the ability to integrate changes "on the fly"
while people were using the system.

Treat identified the top three benefits The Talon Group has experienced as a result
of using Commence CRM:
. The ability to translate ideas into action in hours and days as opposed to weeks
and months has allowed us to present a very responsive "client-facing" side to the
. Internet integration - From very early on, we have been able to serve up client
data in near real-time through the Internet.
. Customizable user interface. We have a variety of users and the interface can be
adapted so each user has a "desktop" that supports the way he or she does business.
It has dramatically improved productivity as well as reduced errors.

Treat also noted that, "We use Commence as a data cube that supports not only our
desktop environment, but also provides a wide variety of data driven services
through our website to real estate professionals.we also support our client's end
user that allows them to see status, documents, about their transaction(s) and
communicate with us and their agents and loan officers. Both sites provide seven
years of historical data online. Finally, we have an internal site that supports
our sales and customer service people with real time data and analysis."

According to Larry Caretsky, President of Commence CRM, "We are delighted that The
Talon Group is able to gain so much benefit from the technology solutions we

About Commence Corporation

Commence Corporation is a leading provider of Customer Relationship Management
solutions. The company's products are designed to provide growing businesses with
flexible solutions that leverage the Web to offer an integrated platform for
managing sales execution and customer service. Commence supports several thousand
customers through a worldwide distribution network, with outlets in North and South
America, Europe and Asia.

Commence Corporation
Larry Caretsky

Web Site:

Contact Details: Commence Corporation
200 Tornillo Way
Suite 200
Tinton Falls, NJ 07712

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