LeadPro Email Marketing And Lead Management Service Integrates Ad Conversion Tracking

Released on: May 20, 2008, 12:09 am

Press Release Author: Paddu Govindaraj

Industry: Marketing

Press Release Summary: LeadPro Email Marketing and Lead management service
introduces Conversion Tracking feature which will help customers such as Advertising
Agencies and Publishers to track the Lead Conversion from email marketing campaigns
without third party tracking tools.

Press Release Body: Troy, MI, May 20, 2008 -- LeadPro, a division of Troy based
Email Marketing, Lead Management and Marketing Automation technology services firm,
today announced the introduction of Conversion Tracking feature to its flagship
email marketing and lead management suite of services. LeadPro customers can track
the lead conversions resulting from the email newsletters and advertisement messages
delivered via LeadPro Email Marketing.

Customers using the LeadPro Email Marketing and Lead Management subscription
services, available at www.LeadPro247.Com, can track the conversion and see the
email marketing ROI immediately. This eliminates the need for costly and complex
third party conversion tracking tools. Customers can view the conversion tracking
and campaign analytics reports in a consolidated manner in one place without
juggling between applications.

LeadPro Email Lists can be associated with one or more advertisers (or sponsors) as
necessary and required tracking code snippet can be generated for each advertiser in
a couple of clicks. The tracking code can be pasted into the web pages or web sites
to be tracked, similar to the Google Analytics tracking code integration. The
tracking feature can be turned on or off for each email campaign. Detailed tracking
reports are integrated with the email campaign performance reports. The conversion
feature will be a major advantage for Advertising Agencies, Web Publishers and Lead
Generation companies to measure the effectiveness of their advertisements and
measure the ROI.

LeadPro also provides custom configuration and consulting services for customers who
need assistance with implementing LeadPro for advanced email marketing and lead
management purposes. More information on LeadPro Conversion Tracking feature can be
obtained from http://www.LeadPro247.Com, via email from Sales@AnaghaGroup.Com or by
calling 1-877-9-LEADPRO.

About LeadPro

LeadPro, a division of Troy based Anagha Group, available at www.AnaghaGroup.Com,
provides the entire range of services in Email Marketing and Lead Management domain.
Since the LeadPro on-demand tool is an integrated database, customers can capture
leads, distribute, follow-up and track sales leads, manage opt-in and unsubscribe
processes, organize email campaigns with professionally designed HTML and text email
newsletters and promotions, track the results, measure the campaign effectiveness,
track the conversions and get a unified view of their prospects and clients. LeadPro
is provided as a subscription based on-demand service suitable for all sizes of
business organizations.

With no commitments or long term contracts, customer can utilize the 30 days trial
period to test drive the permission based email marketing and lead management
service before signing up for the pay-as-you-use subscription service. Enterprise
level customers can avail custom services and configuration support for integrating
lead management and email marketing. LeadPro provides enterprise class services at
affordable price. Advertising agencies, marketing service firms, lead generation web
site services and direct marketing agencies can leverage the LeadPro service to
significantly improve their online marketing capabilities on behalf of their

Direct users such as home builders, realtors and real estate services, mortgage
brokerage services, legal firms, contractors and remodeling companies leverage the
integrated email marketing and lead management functions of LeadPro.

Anagha Group is a marketing and sales technology services provider. Other services
provided by Anagha Group include event operations and administration solutions,
membership management, event registration, payment processing and analytic
Press Release Distribution by PressReleasePoint (http://www.pressreleasepoint.com)

Contact Information:

Paddu Govindaraj
LeadPro Email Marketing
Troy, MI
Phone: 248-275-1729
Fax: 248-275-1805

Web Site: http://www.LeadPro247.Com

Contact Details: LeadPro Email Marketing
Troy, MI
Phone: 248-275-1729
Fax: 248-275-1805

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