Leo(r) Diamond jewellery - Only at Ernest Jones

Released on: June 26, 2008, 5:24 am

Press Release Author: Tim Lundberg

Industry: Retail

Press Release Summary: Ernest Jones celebrates the first anniversary of the Leo
Diamond Challenge. Experience the visibly brighter Leo diamond for yourself.

Press Release Body: One year of the Leo Diamond challenge
Ernest Jones is celebrating the first anniversary of the Leo Diamond challenge. Over the
last twelve months more than 36,000 people have taken the challenge and 88% have
identified the
Leo Diamond
as being visibly brighter than a comparable diamond.

Win Leo Diamond jewellery - Only at Ernest Jones
See the superior brilliance for yourself and you could win a Leo Diamond ring worth
6000, or one of twelve Leo Diamond pendants worth 2000 each. You can take the
challenge at any Ernest Jones store.

The Leo Diamond, visibly brighter
Exclusive to Ernest Jones, the Diamond and Watch Specialist, the Leo Diamond is the
first diamond to be independently certified for its superior brilliance. For even
greater allure, each Leo Diamond ring features a trademark 'hidden' diamond inside
the band.

About Leo Schachter: Mastercraftsman
For over a century Leo Shachter has crafted quality diamonds. The Leo Diamond is
the pinnacle of years of research and development. In the words of Leo Schachter
himself; "The unique symmetry and placement of its facets result in fire, sparkle
and brilliance that will take your breath away."


About Ernest Jones: The Diamond and Watch Specialist
Ernest Jones, the Diamond and Watch Specialist, has over 200 stores and a retail
website at www.ernestjones.co.uk. Featuring a wide range of leading brand watches
and high quality jewellery, Ernest Jones also has a stunning selection of gifts for
all occasions. Ernest Jones is part of the Signet Group, the world's largest
speciality retail jeweller.

Take the Leo Challenge
For a chance to win, visit any Ernest Jones store now to take the Leo Diamond
Challenge. Or to buy Leo Diamond jewellery go to
http://www.ernestjones.co.uk/webstore/browse/N/2+4294967046/


PR contact:
Tim Lundberg
Copywriter
Signet Trading ltd
www.hsamuel.co.uk
www.ernestjones.co.uk
D - 0208 207 8312
E - tim.lundberg@signet.co.uk


Web Site: http://www.ernestjones.co.uk

Contact Details: Signet Trading Ltd
Imperial Place
3 Maxwell Road
Borehamwood
WD6 1JN
0208 207 8312
tim.lundberg@signet.co.uk

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