Video email company VuYou choose Intellitracker for their web analytics

Released on: July 17, 2008, 1:34 am

Press Release Author: Lara Slyfield

Industry: Management

Press Release Summary: Leading UK-based web analytics vendor Intellitracker today
announced that VuYou Limited ( have chosen Intellitracker Enterprise
to help drive their launch of Vu-Mail.

Press Release Body: Intellitracker Enterprise will initially be used to analyse the
effectiveness of a massive email marketing campaign that will launch VuYou's new
free of charge Vu-Mail video email service.

VuYou selected Intellitracker for their web analytics after reviewing a number of
solutions including a pre-release version of Intellitracker Enterprise R6.
Intellitracker's refreshing and radically different approach to web analytics sealed
the deal with VuYou and will enable both email campaign and advertising
click-through analysis. This will help drive the initial launch of Vu-Mail and then
provide the VuYou team with the information needed to continue to drive their

Using the latest in video streaming technology, VuYou have created a world class
platform allowing anyone to create and send video emails to friends, family and
colleagues across the world. Users can additionally create video blogs and podcasts
and add video content to their own websites. The consumer service is free of charge
and funded through advertising. A business service, without advertising, is planned
for launch later this year.

Commenting on the deal Terry Flores, Managing Director of VuYou said: "We reviewed a
number of analytics providers but Intellitracker's unique design and approach really
stood out. Their flexible and comprehensive reporting, multi-tab interface and
ability to capture visitor data and integrate this with our CRM system made
Intellitracker the obvious choice."

David Hudson, Director of Sales & Marketing at Intellitracker commented: "VuYou have
created a very exciting email service but its success will now depend on their
marketing activities. We will be working with them to identify which of their launch
email campaigns creates the most traction and how they can maximise the sign-up
rate. We will be tracking and analysing the viral marketing effect of the emails
themselves and helping VuYou to segment and profile their visitors. The integration
of web behaviour information into their CRM system is a particularly exciting
element of this deal".

About VuYou Limited (

VuYou Ltd is based in the UK and provide video email services. The recent launch of
Vu-Mail, a free of charge video email service, has enabled the business to deploy
its proven high tech video streaming platform to a world-wide audience.

VuYou continue to work with ITV signpost as their video email provider. The ITV
video email service enables the deaf to send signed video messages to one another
and will feature on ITV's up and coming "TV for the deaf" service.

About Intellitracker Limited (

Intellitracker is based in London, United Kingdom. The company develops and markets
the Intellitracker Enterprise interactive business intelligence suite and provides
professional services in support of this. Intellitracker Enterprise is recognised as
one of the leaders in the field of online analytics and is used by organisations
including Daily Mail, Loot, Oxfam, and TUI.

Web Site:

Contact Details: For more information:
Lara Slyfield
Marketing Department
t: +44 (0)845 680 1920

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