Released on: October 21, 2008, 11:42 am

Press Release Author: Logan Suttmann

Industry: Retail

Press Release Summary: black & light (r) candle company has teamed up with the
University of California Davis to aid in their honeybee research. 10% of all
proceeds from their 'Bees' candle goes directly to the Harry H. Laidlaw Bee Research
Facility to aid researchers in their fight to solve the honeybee crisis.

Press Release Body: Since first noticed in 2006, honeybee populations have been in
an immense decline across the United States but especially in California, which
happens to have the largest and most progressive bee breeding operation in the US.
The massive decline in honeybee populations has caused a dramatic decline in
agricultural practices in all areas with affected hives, and is likely to spread
throughout the US in the next several years. The cause of this decline is poorly
understood, and it is up to institutions such as UC Davis to help find the cause.

black & light (r) introduced their 'Bees' candle in the spring of 2008 to rave reviews
and it quickly became one of their best sellers. After reading about the honeybee
crisis soon thereafter, Holly Eve - the founder of black & light (r) - decided there
was something her company could do to help. She and her team began exploring the
possibility of forming a partnership with the university in an effort to aid in this
crisis.

Several months later at the end of August, after forming a relationship with Jan
Kingsbury and Sue Cobey of UC Davis, black & light (r) began donating 10% of the
proceeds from their 'Bees' candle directly to the Harry H. Laidlaw Honeybee Research
Facility. On Wednesday Oct. 1st, four members of the black & light (r) team presented
their first check to Cobey on a visit to California for the Online Market World
Conference. This was the first time members of each party were able to put a name to
a face, and was the beginning of what is sure to be a 'buzzing' relationship for
years to come.

The 'Bees' candle comes in a variety of colors and is available directly on black &
light's (r) website.


Web Site: http://www.blackandlightco.com

Contact Details: black & light co.
1129 Woodmere Ave. Suite G.
Traverse City, MI 49686

O: 877-280-9103
F: 877-371-4640
info@blackandlightco.com