AmericanBridal.com Announces Results of 2008 Wedding Survey
on: December 11, 2008, 5:40 am
Release Author: Shirley Tan
Release Summary: Majority of couples cutting back on wedding expenses
due to economic downturn
Release Body: Burlingame, Calif., December 10, 2008, - www.AmericanBridal.com,
the Internet's most expansive collection of unique and affordable wedding favors,
today announced the results of its 2008 Wedding Planning Survey.
The survey gathered information about wedding budgets, location,
guest count, wedding party size, and how the economy is affecting
wedding planning in general.
majority of respondents (57%) are having their wedding within
the next 2 months, and AmericanBridal.com wishes
to thank our many customers who, amidst the frenzy of wedding
planning, participated in this survey. Especially since most (90%)
are doing the planning themselves, with help from family and friends,
and not hiring a professional wedding planner.
budgets are a concern for many, It looks like there’s a
major spread in wedding budgets. About 25% are planning a wedding
on a budget of less than $10,000, while 25% have wedding budgets
over $25,001. The remaining 50% are somewhere in between, with
38% reporting in the range of $10,001 to $20,000.
location, location” as the saying goes, and roughly a quarter
(25%) are having the reception at a hotel, and 10% have opted
to host their nuptials at a country club. About 6% of couples
selected a destination wedding, while a majority (55%) reported
they are finding another type of venue to rent for the event and
matters for this year’s brides, and by that we mean the
size of the wedding party. Most couples (48%) will have between
5 to 8 people, while 37% of respondents have 9 or more bridesmaids
and attendants. The trend seems to lean toward larger, more inclusive
wedding parties, which leads us to the number of invited guests.
Nearly 40% report they will have a guest count of more than 200
and 14% say their total guest count is under 100. A good 34% are
inviting 100 to 150 guests.
for cutting costs and wedding budgets, 68% said they’ve
lowered their budgets by $1,000 or less. However, the small cuts
they are making may not have a big impact on the actual wedding.
Items that brides generally won’t skimp on are wedding gowns,
photography and wedding rings.
asked more specifically about what they would and would not change,
most are not significantly altering music, location, reception
style, or dress. Instead, they are more likely to adjust the cost
of invitations, wedding favors, bridal accessories and gifts for
the bridal party (combined, 46% of respondents said they would
make changes in these 3 areas).
uncertain economic climate doesn't automatically mean couples
must forgo special touches to commemorate the beginning of their
life together," says Shirley Tan, American Bridal
founder. "We are pleased to help the bride and groom
stay within budget with affordable wedding favors,
and bridal and wedding party gifts."
that potential money-saving opportunities are identified, look
for vendors that offer discount
wedding favors whose products don't look like cheap
wedding favors. Economical, do-it-yourself favors add the
elegance of custom favors without the price tag. Do-it-yourself
favors are popular since they can be customized to suit a particular
wedding theme. AmericanBridal.com features a
wide selection of do-it-yourself favor supplies from which to
choose. Add personalized ribbons to create one-of-a-kind favors
that look as if not a penny was spared.
thing is clear: everyone wants to have a memorable wedding, at
a special location with beautiful photos and videos. Families
and guests must have a great time with plenty of food, drinks,
and even entertainment. After all, a wedding is a time of celebration
and a party! Most advised planning early, so it is easier to plan
ahead, save money, avoid stress and enjoy the anticipation of
the special day. The extra time will help to ensure that no detail
is overlooked, and that the couple can enjoy their day without
offers the most extensive collection of wedding favors and accessories
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