Bigmouthmedia appoints new Head of Client Strategy
on: December 11, 2008, 5:00 am
Release Author: Bigmouthmedia
Release Summary: Bigmouthmedia, Europe's largest independent digital
marketing agency, appoints Phil Stelter to the new position of
Head of Client Strategy
Release Body: Bigmouthmedia has appointed Phil
Stelter to the new position of Head of Client
leading search marketing professional with over a decade of experience,
Stelter will play a key role in the company's continuing expansion
strategy. Charged with heading up the strategy team and driving
initiatives to increase campaign integration and reduce client
costs, the Californian expert will operate out of bigmouthmedia's
internet marketing business is rapidly maturing. As the sector
continues to develop clients will increasingly demand greater
integration between the various strands of their digital campaigns,
not to mention even greater return on their investment, and agencies
must be ready to meet the greater challenge," said Stelter.
continued, "They will need a blend of industry-leading
techniques and international perspective that very few companies
actually offer, and I believe bigmouthmedia is perfectly positioned
to provide it."
Director of Business Development for Texas-based Range Online
Media, Stelter is a recognised digital marketing expert and regular
conference speaker in the US, where he developed new service offerings
and innovative online strategies for several Fortune 1000 companies.
addition to experience with agency search
engine optimisation campaigns across the travel, government,
health care and retail sectors, he managed a variety of site and
product developments at BizRate.com (now Shopzilla) for over four
years and has been a representative on various IAB committees
and the DoubleClick Client Advisory Board.
delighted to have Phil on board. In the current economic climate
the focus is on getting clients more bang for their buck, and
by leveraging his experience of cross-channel strategies we expect
him to lead integrated digital campaigns that deliver even greater
levels of ROI," said Lyndsay Menzies, Managing
Director of bigmouthmedia UK.
the digital marketing sector's nature becomes increasingly international
Phil's experience in the US will also be telling. He is a well-known
industry figure in America and will spearhead the expansion of
our activities there."
Founded in 1997, bigmouthmedia is Europe's largest independent
digital marketing agency. With a team of over 200 staff located
across 13 offices in 10 countries on 3 continents, the company
maximises exposure for major brands online through a variety of
fully integrated digital marketing channels: Search engine optimisation,
PPC, Online Media Planning, Affiliate
marketing, Social Networking, Brand Monitoring, Online PR
and Web Analytics. Bigmouthmedia also provides up to date daily
marketing news to ensure clients are fully informed and aware
of all industry developments.
Details: For further media information please contact
(44) 131 555 4848