Wyevale website launches the Gardening Club
on: April 24, 2009, 6:36 am
Garden Centres has overhauled its website to allow users easy
access to the gardening club features as well as providing each
garden centre with its own personal web page.
extra prominence afforded to the gardening club means that shoppers
can sign up to the club for free and then add details of their
gardening club card, in order to get points with in-store purchases
as well as by buying online, whether they're getting a Flymo
lawnmower, a new log store or just a new plant pot.
£1 spent by a gardening club member will result in five
club points for the shopper who can then track their points total
online thanks to a new online tool. Points are later redeemable
as vouchers. Registered members will also receive an exclusive
e-mail newsletter and will be privy to offers online that are
otherwise not visible to visitors who are not part of the gardening
website header of the main site has been rebranded to become Gardening
Club so that each garden centre in the family can rediscover its
own brand identity, allowing individualism and personality to
come out on their personal web page.
online store finder is available to help website visitors find
their nearest garden centre, where they can then find out opening
times and other pieces of relevant information. Each garden centre
web page targets customers directly by giving them information
about facilities available, their address and other contact details.
A personal touch is added to each garden centre page with the
name and an image of the manager published alongside a topical
website now supports both the garden centres' and The Gardening
Club's e-commerce services to supply every gardening need from
plants to care products, tools to garden furniture and sheds to
bird houses. Other features on the Gardening Club website include
monthly gardening advice topics and the option to hire tools and
The Gardening Club
The Gardening Club is a family of garden centres. The group stocks
a wide range plants, tools, garden furniture, BBQs
and machinery to suit every style of gardening. With over 120
garden centres nationwide and a website stocking over 2,000 gardening
products there is something for every gardeners taste.
For more information, please contact: