British Gas Fights Back in Online Price War
on: August 21, 2009, 6:07 am
British Gas has launched a new
online energy plan, finally stepping into the price war that lost
it its crown as Britain's cheapest supplier. However, it hasn't
made an all out bid to reclaim its title. Instead it has gone
for a tactical approach, hitting EDF Energy in its 'home' regions
- the areas where it is the incumbent supplier.
Gas' new Websaver 4 energy plan averages out at £994 a year,
while EDF Energy's
average bill size comes in at £983. However, EDF Energy's plan
is only available in 10 out of 14 energy regions, which means
that many households, including those in London, will not be able
to benefit. British Gas, by making its new plan available in all
areas, will be able to target those areas missing out. Its new
plan is also available to existing customers.
The online price war is also proving
very timely for consumers coming off fixed price
energy plans this year. With the potential for further price
cuts and online prices currently so competitive, these are being
urged to think carefully before fixing again as they could incur
an exit penalty if they change their mind at a later date.
Will Marples, energy expert
at uSwitch.com, says: "This is another shot
in the price war - but it certainly isn't the final one. It will
shake things up, but we are certain to see other suppliers making
moves of their own. This is great news for consumers who are starting
to see some very competitive energy prices coming onto the market
which, if they take advantage, will help them to manage their
energy costs going forward.
consumers want to benefit they need to ditch their expensive standard
plans and move to one of the new online energy plans. The average
standard plan is £1,239 a year while the average online plan is
now £1,021 a year - this is an easy saving of £218 a year for
the average household. With winter fast approaching, it's a saving
households should definitely be looking to make."
more information please contact: Jo Ganly 0207 802
2915 / firstname.lastname@example.org http://www.uswitch.com
About uSwitch: uSwitch.com is a free, impartial
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helping consumers compare prices on gas, electricity, water,
heating cover, home telephone, broadband, digital television,
mobile phones, personal finance products and car insurance.