Displaysense Reports Retailers Seeking Temporary Solutions To Guarantee A Better Christmas
Released
on: November 23, 2009, 10:12 am
Author:
Displaysense
Industry: Retail
Displaysense reports high street retailers and independent
stores are heading into the festive period in full force by increasing
their retail display solutions to promote and distribute their range of
products in defiance of forecasts of a slump in Christmas sales
threatening the speed and strength of the UK's economic recovery.
Displaysense, the UK's leading supplier of display cabinets and cake stands has noticed a growing trend in businesses purchasing more in the way of temporary
shop displays. This allows retailers the opportunity to have more stock on display,
providing customers more choice as well as retailers the chance to reduce their
stock and increase sales during this festive period.
With a slump in sales over the summer period, primarily due to poor weather and
unrest in the banking system, there is now a surplus in stock at many retailers
which needs to be cleared in order to make way for the latest products and gadgets
for 2010.
With the opportunity of Christmas and January sales just around the corner, many
shops are looking for as many opportunities as possible to sell, sell, sell and
recoup their depreciating investment in the stock they hold. As cash is very much
king to retailers and with banks still unwilling to lend, businesses are trying to
ensure they can make the most of this silly season of sales and buyer demand
approaching.
Steve Whittle the marketing manager at Displaysense, commented on this trend in a
positive tone by stating, "The fact that a lot of businesses are looking to get rid
of their stock shouldn't be seen as a desperate attempt to make some money, but
rather that they are ready to move on after a disappointing year. New stock lines
bring new opportunities and the lessons learnt over the past year or so should put
the majority of companies in good stead for the coming months ahead".
With some ranges of wire chrome shelving units and clothes rails near to selling out at Displaysense, the company is already having to reorder more
to fill the demand, which is the opposite to last year's demands which saw the
company's 95% off sale signs selling out. The move from desperation to innovation
has clearly paved the way for the unexpected upbeat feeling on the high street.
Only time will tell whether the predictions of a gloomy Christmas period will come
true, however one thing that is certain, a temporary display isn't just for
Christmas. It can be a real life saver for retail shops.
About Displaysense:
Displaysense was established in September of 1978 as a manufacturer of quality point
of sale displays. Displaysense has a wealth of experience in design and
manufacturing and has been able to develop an ever growing standard range of over
5,000 displays for retail, exhibitions, office and home. The range is now hugely
diverse including literature displays, display cabinets, mannequins, office
displays, exhibition stands, catering supplies and even items for the home.
Displaysense works with a large range of clients including, retailers (multiple and
independent), blue chip corporate clients, cafés, bars, restaurants and night clubs,
shop and office fitters, marketing and promotions companies, designers and
architects, product distributors, exhibition contractors and exhibitors, printers,
councils and NHS trusts, charities, schools and universities and even home
consumers.
For further information please contact:
Steve Whittle
Marketing Manager
Displaysense
Rye Street
Bishop's Stortford
Hertfordshire
CM23 2HG
UK
0845 2008139
www.displaysense.co.uk