Superbreak Re-Launches Groups And Specialist Sales Department
Released on: August 25, 2010, 6:56 am
Author:
Superbreak
Industry: Travel
Superbreak has re-launched its Groups Department and created a
new Groups and Specialist Sales team. The eight-strong team will now
handle a diverse range of business from school and college groups
through to the more traditional group business of hen and stag
weekends. The department has been set up to handle all bookings 10+
adults or for 5 or more rooms and will be on hand 6 days a week by
phone.
The York based tour operator has made the move due to seeing continued real growth
in its group travel bookings, with a year on
year increase of 14%. This business is primarily split between stag and hen
weekends, school groups, incentive groups and the growing market of residential
conferences with the majority of groups choosing UK locations as their destinations.
Stag and hen weekends continue to be a boom area, with Superbreak booking 500 hen
and stag dos in 2009
alone. The Groups and Specialist Sales team will be responsible for tailoring the
bookings individually with a range of activities from salsa dancing to spa breaks
and theatre workshops to paintballing. The tour operator also arranges hotel
bookings for friends and family attending weddings and airport stopovers for those
marrying on foreign shores.
This type of specialist service has now been extended and the department is
increasingly being required to deal with residential conference bookings ranging
from just 10 delegates to large conferences for hundreds. Corporate requests can
range from a simple overnight stay with a private dinner to a full week including
team building exercises.
Rosie Bowes, Groups manager at Superbreak commented, "Group bookings have long been
an important part of the Superbreak programme, diversifying into conferences and
other specialist areas is a natural extension of this. Our customers can now enjoy
their conference travel at the great prices combined with the high levels of service
they are used to."
About Superbreak:
Superbreak is the internet division of Superbreak Mini Holidays Limited, the market
leader for short and weekend breaks and hotels throughout the UK. Superbreak is part
of Holiday Break plc. Based in York, England, Superbreak specialises in booking city
breaks in 2-5 star hotel
accommodation throughout Britain for the leisure traveller including hotels in York,
Edinburgh hotels, Manchester hotels and London hotels. Superbreak holds allocations of rooms at
all hotels and can make bookings up to and on the day of departure.
With 5000 plus hotel partners in worldwide locations from Aberdeen to Abu Dhabi,
from London to Las Vegas and with great availability and rates for theatre breaks,
last minute hotels, events at the O2 Arena, various popular attractions and
national and international rail partners, Superbreak can offer an outstanding depth
and breadth of UK and Overseas short break products.
For further information on Superbreak or on this PR, please
contact:
Khalid Amin
Online Marketing Manager
Superbreak Mini-Holidays
Eboracum Way
York
YO31 7RE
(01904) 436043
www.superbreak.com
Back to previous page
Home page
Submit your press release