Half Dental Brands, Inc., Seeks Growth Opportunities in Brand Licensing
Released on: February 14, 2012, 4:07 am
Half Dental Brands Inc
LAS VEGAS, NV -
Half Dental Brands, Inc., today announced its expansion into licensing, providing
opportunities for the Half Dental brand to extend beyond its current regional
markets. The company has signed licensing agreements with key regional dental
practices which spans from Las Vegas, NV to Vancouver, WA.
“Licensing presents an opportunity to leverage one of our most valuable assets – the
global power of the Half Dental brand - by associating it with ‘quality and
affordability’,” said Brandon D’Haenens, President and CEO of Brand Licensing. “We
average more than 200 new patients per month per location and of that, 82 % of those
patients are fee-for-service.. That’s powerful testimony to the connection forged
with consumers by the Half Dental brand. We are providing a vehicle for those
patients who would not have elected to seek treatment otherwise. Through strong
national and regional licensing partners, we plan to extend the power of our brand
and develop new patient connections.”
The first Half Dental re-branded practice was piloted and converted in September of
2010, which launched an explosion in the St George, UT marketplace. The
patient/consumer response has been overwhelming causing a massive expansion to meet
the internal growth requirements. Half Dental also entered into agreements with
offices in Boise, ID and Vancouver, WA, which is producing similar organic growth.
"Half Dental affiliated centers have changed the way dentistry is done, with a
scalable, integrated direct-to-consumer model and unparalleled affordability at the
consumer level. Through our affiliated network of world-class doctors, Half Dental
affiliated centers offer a unique, cost-effective solution that is accessible to a
wide range of patients," said Mr. D’Haenens. "With this new licensing program,
Half Dental is well positioned to accelerate our expansion program, which includes
developing new doctor relationships and managing new dental centers to help meet the
growing demand for affordable dentistry. “As we continue to explore these and other
new collaborations, I am confident our license partners will help us grow and spread
our brand promise of delivering “quality and affordable” dentistry with profound
comfort, fun and innovation,” continued D’Haenens.
More information about Half Dental Brand Licensing is available at http://www.halfdental.com/apply-for-a-license/
About Half Dental, Inc.
Founded in 2004, Half Dental is a leader in innovative dental practice management to
a growing network of affiliated dental centers. Half Dental offers several distinct
options for dental providers to choose from. If you are interested in re-branding
your existing practice or working with our organization to expand your presence in
the local marketplace, we have the support systems to help achieve these goals.
Visit www.halfdental.com for additional information.
Half Dental Brands, Inc Brandon D’Haenens, firstname.lastname@example.org
Contact Details: email@example.com
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