Increased Effectiveness at Lower Wash Temperature Region Driving Bleach Precursor Market Growth

Posted on 2019-03-18 by Mark Hub in Chemicals // 0 Comments

Rockville, USA, 2019-Mar-18 — /EPR Network/ — According to the report, the bleach precursor market is likely to bring in more than 102,000 tons in terms of volume by the end of 2018. The bleach precursor market is also facing tough competition from alternative products acting as bleach substitutes. Bleach alternatives such as oxygen-based bleach and hydrogen peroxide are used by manufacturers to produce eco-friendly detergent products.

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The bleach precursor market is likely to witness a slow growth during the forecast period 2018-2027, as per the latest report by Fact.MR. The growth in the bleach precursor market is being hampered due to the shift in consumer demand towards bleach-free liquid detergents. Completely water-soluble, no chances of accumulation on the fabric, and also eliminating the risk of allergic reactions, are some of the factors driving demand for liquid detergent as compared to powder detergent containing bleach precursor worldwide.

Tetraacetylethylenediamine (TAED) is the most common bleach precursor used in the laundry detergents, especially in Europe. TAED offers significant advantages including highly-effective at lower temperatures, compatible with other ingredients in detergents, offers good biocidal activity even at 40?C, and no damage to fabrics and dyes.

TAED is being used on a large scale in concentrated and highly concentrated detergent powder formulations. New regulations and the introduction of high-efficiency washing machines with low washing temperatures are driving the demand for TAED, thus, resulting in bleach precursor market growth.

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The bleach precursor market is segmented on the basis of product, end-use industry, form, and region. These segments are further divided into sub-segments, thereby, offering clear picture on the current scenario in the bleach precursor market.

Based on the product type, the bleach precursor market is segmented into tetraacetylethylenediamine and sodium nonanoyloxybenzenesulfonate. On the basis of end-use industry, the bleach precursor market is bifurcated into household cleaners, paper & pulp, laundry detergent, dishwashing, and textile. By form, the segment includes powder and granular.

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Europe is likely to emerge as one of the most dominating regions in the bleach precursor market. Rise in use of synthetic fabrics, and in blend with cellulosic, and rise in colored fabrics have led to lower wash temperatures in Europe. Hence, the use of bleach precursor in detergents by manufacturers is increasing. Industrial and institutional cleaning products and household detergents are the two major consumers of bleach precursor in Europe.

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