Sales Force Effectiveness for Pharmaceutical and Healthcare Industry by SAN eForce

Posted on 2019-07-16 by saneforce in Internet & Online // 0 Comments

SFE for Pharmaceutical and Healthcare Industry by SAN eForce

Chennai, Tamil Nadu, 2019-Jul-16 — /EPR Network/ — Every quarter that goes by, pharmaceutical sales reps have fewer touch points with customers and less time with those targets. Physicians are becoming harder to see and offices are closing their doors to reps that don’t provide meaningful information. Improving sales force automation (SFA) and sales force excellence (SFE) within an organization is critical to maintain a winning position, as is helping each sales representative maximize the impact of their call planning and reporting. CRM software, specifically CRM software built for pharmaceutical companies, provides a competitive advantage in an increasingly competitive environment.

SANeForce provides this competitive advantage through its SFE software. With on-the-go reporting via a web site and mobile app, sales representatives can submit their daily call plans, daily activities, and customer visits on the go. This gives them more time to be in the field working with customers and less time doing administrative work. SANeForce also increases transparency and accountability by enabling instantaneous oversight of activities through geo-tagging in the mobile app. It’s also incredibly easy to use, giving reps the ability to modify their call plans as needed and simultaneously giving managers insights into these changing call plans.

Additionally, SANeForce integrates call data with primary and secondary sales, resulting in improved call planning and resource management at the corporate and individual territory levels. Key analysis could include the average number of sales calls required to convert a customer, or the frequency of calls required to increase a customer’s use of the product. With the continuous feed of call data from the field used in combination with corporate data sources for prescription information, such as RCPA, SANeForce allows for corporate data mining and analysis that, in turn, can be fed back to the field to improve the next round of call planning.

Not only can these data help inform corporate goals around the number of calls on specific customer targets and the appropriate size of the sales force for various adoption curves, but they can help individual sales reps more effectively target their customers. In the increasingly competitive world of pharma sales, use of this SFE tool puts more meaningful data in the hands of the field representatives to increase the impact of each call and improve resulting sales.

About SANeForce

SANeForce offers SFE, SFA, CRM, CLM services for pharmaceutical, FMCG and the healthcare industry for the past 20 years with more than 100,000 users. Our services enable pharmaceutical companies in being ahead of the changing market dynamics. It is a robust way to effectively pursue and achieve its business objectives. Our product allows the Sales team to target, prioritize, assess physician needs and develop solutions around those needs. The key competencies of field force can be assessed for better performance. Our analysis transforms the field force into a customer-focused field organization. Reporting made simple and on-the-go via Web, Mobile and Tablet for the field force to spend more time on promoting the product.

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