Canned Cocktails Market Global Trends, Business Strategies and Opportunities with Top Key Players

Fact.MR’s recent study on the canned cocktails market shows that the market is going to topple the alcoholic beverages market with a CAGR of ~ 20% over the forecast period. Growth of Gen X and Gen Y population will incite the rise of Canned cocktails. This conclusion has been arrived at due to the overall per capita alcohol consumption by these cross-sections which is significantly higher. The consumers across the globe are making informed choices regarding the food and beverages they consume, having preference for taste, aesthetics, and a premium quality of the product. Canned cocktails manufacturers have taken this trend as an opportunity to serve the consumers with premium quality canned cocktails with an added advantage of convenience.

Read Report Summary: https://www.factmr.com/report/4079/canned-cocktails-market

The ritual of social-drinking is governed by a concept of status symbol, making millennials accept premium drinks like cocktails into their lifestyle to make an impression. Increase in the number of mixologists and bar tenders verifies that the populace has made cocktails their choice of alcoholic beverage. Although cocktails are becoming a prime drink for people, it wasn’t convenient to enjoy them outside bars before the canned cocktails were introduced. Canned cocktails bought the convenience of easy-to-handle cans along with added reinforcement in strength over their glass bottle counterparts. This idea was developed from an already established market of canned beer and wines. The drop in sales of beer in the last 5 years had also made the manufacturers look for alternatives and canned cocktails came up as an option.

In the last decade, more than 100 companies across the 7 regions have introduced their line of canned cocktails. These includes alcoholic beverages front-runners and canned cocktails pioneers like Diageo PLC, Anhauser-Bosch InBev, Duvel Moortgat USA Ltd. etc. The two key international regions for canned cocktails market are North America and Europe. North America consists the maximum manufacturers of canned cocktails, having over 1500+ distilleries, the second highest, followed closely by Europe. A significant number of these micro-breweries have launched their brand of canned cocktails. In fact, over 80 brands manufacture and sell their canned cocktails in USA alongside the sale of canned cocktails manufactured in other regions. The regions of Latin America and South Asia are to show immense traction in the canned cocktails market over the forecast period owing to their high population, reduction in abstainers and increased per capita spending capacity.

Request for the Sample of the Report: https://www.factmr.com/connectus/sample?flag=S&rep_id=4079

The online sale of canned cocktails has seen traction in markets of Oceania and Latin America. Online sales in South Asia is also expected to grow once the regulations over the consumption of alcohol change. The low alcohol-by-volume content of canned cocktails makes it possible to supply it through online channels in many countries as sale of low ABV is allowed to the lower age group of people in a significant amount of countries.

The most important factor for considering a canned cocktail for the consumer is taste. Companies are investing heavily into developing better tasting canned cocktails. In Jul 2019, Rogue Spirits launched their range of canned cocktails with 100% natural ingredients like cucumber, lime and cranberries to their canned cocktails. Companies have developed products with different base materials and additives so as to match the consumer requirements. For instance, ASDA developed passion fruit martini in June 2019 or ‘Fling’ by Boulevard launched margarita in March 2019.

The emerging players in the market are coming up with newer alternatives like canned cocktail launched in June 19 made of Gin blended with wine, Duluth’s Vikre Distillery under the brand ‘Frenchie’, Lemongrass, fruit and vodka based canned cocktail by Sheboygan launched in July 19 etc. These emerging players are putting their resources in developing canned cocktails with unusual flavors to match the changing consumer demand for better and alternative products. Small-scale manufacturers also have entered into spiked seltzers vertical of the canned cocktails market and are developing products like sparkling soda and sparkling mineral waters.

Request for the Report Customization: https://www.factmr.com/connectus/sample?flag=RC&rep_id=4079

About Us

Fact.MR’s methodology is robust and comprehensive. We employ a range of tools and assets to develop an all-encompassing coverage of a range of industries. We compile data points at local, country, regional, and global level – our approach to capturing the finest nuances, without losing sight of the bigger picture helps us in developing accurate and reliable forecasts and estimates.

Fact.MR has a standard set of guidelines and standards that help maintain a level of consistency across all of our research offerings. The standardization includes step-by-step documentation of the methodologies and guidelines on the sources that are to be used for incorporation of objective and accurate data.

The standardization also involves use of industry-wide analytical tools, and rigorous quality checks to validate market forecasts and sizes. Our unwavering focus on standardization ensures that clients receive the same quality of research and analysis that Fact.MR is known for.

Contact Us

FactMR
Suite 9884
27 Upper Pembroke Street,
Dublin 2, Ireland
Tel: +353-1-4434-232
Tel: +353-1-6111-593
Email: sales@factmr.com
Blog: https://theheraldmedia.com/