SABRE Awards recognize campaigns that demonstrate the highest levels of strategic planning, creativity and business results, they are judged by the senior ranks of the PR industry - both from agencies and from the client side of the business.
"It is an incredible achievement to be shortlisted among the best of entries and win several of them. Our teams and their campaigns are setting the standard for innovation and creativity in the Public Relations Industry. The awards are a validation of the team work between our clients and the agency to create work that not only engages with stakeholders but manages to create a substantial resonance for the brands as well,”said Ms. Valerie Pinto, Chief Executive Officer of Perfect Relations.
The marketing to consumer’s campaign “Lice Negative to Life Positive” for Marico, aided in building positive conversations around the delicate problem of lice. Inspirational success stories of girls from rural India helped build trust in the brand. The “Save the Doctor” campaign for Association of Healthcare Providers (India) enabled 300,000 Indian students to convince the Indian government to add 400 seats for postgraduate medical studies.
Hailed as the "Agency of the year" by Holmes report in 2013, Perfect Relations continues to deliver on its promise of providing an integrated communication approach to its clients across different business categories and geographic regions. It’s 400 plus team members are continuously looking to lead out of the box conversations with their clients and media communities.
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