Best
writing advice I ever got
Released on
= June 1, 2005, 2:48 pm
Press Release
Author = Rix Quinn
Industry =
Press Release
Summary = Author offers writing advice to both students and professionals
Press Release
Body = I’ve been in the communications business a long time…over
25 years. During that period I’ve gathered writing suggestions
from all over, and put
much of it in my new book “Words That Stick.”
In the next
few paragraphs, I’ll give you some of the best advice I’ve
received. Perhaps some of this will help you write better instantly.
Writing is a
one-to-one communication. The best writing literally comes alive.
It makes the reader believe the writer is speaking to him or her
alone.
I hope you enjoy
this list of tips. After you read them, try a few out.
1. The headline
– or heading – of a report is the most important part.
Research tells us it’s read four times as much as the rest
of the copy. That’s why it’s gotta
be really good.
2. My favorite
headlines are slightly incongruous. They just don’t quite
make sense. That’s what forces me to read more.
3. One of the
strongest first sentences is one that asks a question. Example:
“Do you have these symptoms of fatigue?”
4. It appears
that the faster the world moves, the more readers gravitate to short
copy. Most of us are looking for quick explanations and simple solutions.
Can you
provide those to your reader?
5. Readers generally
quit reading because they get bored. Therefore, each paragraph should
be exciting, logical, and compel the reader to keep going.
6. One of the
best ways to convince the reader to agree with you is to provide
testimonials. A testimonial is someone else’s validation of
your product or service.
7. The ending
to a report should sound natural to the reader. If you begin the
ending well – by signaling your readers you’re nearing
the conclusion – they will
know to expect it in the next few sentences.
Rix Quinn’s
new book “Words That Stick” offers lots more writing
ideas. You can order it through your local bookstore, or through
Ten Speed Press
http://www.tenspeed.com/catalog/all/item.php3?id
Web Site = http://www.tenspeed.com/catalog/all/item.php3?id
Contact Details
= Rix Quinn Communications, LLC
4212 Inwood Road
Fort Worth, TX 76109
Phone 817-920-7999
E-Mail rixquinn@charter.net
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