Barclaycard
announces Barclaycard Breathe Easy to help reduce household carbon
emissions
Released
on: November 29, 2007, 4:33 am
Press
Release Author: Barclaycard
Industry:
Financial
Press
Release Summary: Barclaycard has announced that it is developing
Barclaycard Breathe Easy - the UK’s first linked credit card
and loan aimed at helping tackle household carbon emissions
Press
Release Body: Barclaycard is developing the UK’s
first linked credit card and loan aimed at helping tackle household
carbon emissions.
Barclaycard
Breathe Easy, planned for launch in summer 2008, will assist
homeowners who want to invest in making their homes more energy
efficient while also supporting broader efforts to tackle climate
change.
Research
from the Energy Saving Trust suggests that the
average UK household could save around two tonnes of carbon dioxide
(CO2) by making their home more energy efficient. Many consumers’
desire to do this is inhibited however, by the initial cost and
the length of the ‘payback’ on the investment.
Barclays
Chairman Marcus Agius is also a member of the CBI’s
Climate Change Task Force which has announced a pledge
from leading British companies to enable households to halve their
carbon emissions by 2020.
Like
Barclaycard
Breathe which was successfully launched
in July 2007, Barclaycard
Breathe Easy is being developed in conjunction with
customers, retailers and manufacturers. It will allow customers
to benefit from discounts from retail partners on home improvements
which increase energy efficiency and, through the use of the loan
facility, from a low interest rate on these balances.
Marcus
Agius says: “Many homeowners are put off investing
in greater home energy efficiency by the cost of doing so and the
long time it takes for their investment to pay them back in terms
of lower energy bills. Barclaycard Breathe Easy addresses
this challenge and is a good example of the role which financial
institutions can play in helping consumers reduce household carbon
emissions.”
A
customer using the new Barclaycard
Breathe Easy credit card to purchase home insulation
products would receive an initial discount from one of Barclays'
partners. They would then repay the cost as a loan where their monthly
repayments are expected to be in line with the savings they would
make on their energy costs. This makes the whole project affordable
for the householder and beneficial to the environment. After the
loan period, the customer will make savings for as long as they
live in the house.
Barclaycard
Breathe Easy and Barclaycard Breathe form
part of Barclays' policy of developing products
and services that empower households to reduce their carbon footprint.
-
Ends -
Notes
to Editors:
About
Barclays
Climate Change Strategy
Barclays
five point strategy for dealing with climate change is to:
- Reduce carbon dioxide (CO2) emissions by improving energy
efficiency
- Buy renewable energy
- Make its UK operations carbon neutral by offsetting the remaining
CO2 emissions
- Offer products and services that help its customers to reduce
their impact on climate change
- Engage with key stakeholders and contribute to the debate
on climate change action
Barclays announced in March 2007 that its UK operations
are now carbon neutral. Barclays' priorities remain
to reduce its carbon emissions through energy efficiency projects
and source an increasing part of the energy it uses from green sources.
Fifty per cent of the energy Barclays uses in the
UK now comes from renewable sources.
About
Barclaycard
Barclaycard is a multi-brand credit card and loans
business which also processes card payments for retailers and merchants
and issues credit and charge cards to corporate customers and the
UK Government. It is one of Europe’s leading credit card businesses
and has an increasing presence in the United States.
In
the UK, Barclaycard comprises Barclaycard,
Sky Card, Thomas Cook and Argos
branded credit cards and FIRSTPLUS secured lending.
Barclaycard also manages card operations on behalf
of Solution Personal Finance.
Outside
the UK, Barclaycard provides credit cards in the
United States, Germany, Spain, Italy, Portugal, India, the United
Arab Emirates and Africa. In the Nordic region, Barclaycard
operates through Entercard, a joint venture with ForeningsSparbanken
(Swedbank).
Web
Site: http://www.barclaycard.co.uk/personal-home/cards/index.html
Contact
Details: Barclaycard PR contact:
Andrew Bond
Barclaycard Press Office
Barclaycard
1234 Pavilion Drive
Northampton
NN4 7SG
01604 251229
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