Euler Hermes
reports package tours on the wane as holiday-makers go in search
of adventure
Released
on: November 8, 2007, 8:26 am
Press
Release Author: Euler
Hermes UK
Industry:
Financial
Press
Release Summary: Euler Hermes reports that mainstream package
holiday sales are declining with more peak-season failures possible
Press
Release Body: Greater demand for customised holidays, activity-based
holidays, long-haul destinations, city breaks and cruises are eating
into demand for the traditional package holiday according to a new
report from Euler Hermes UK, a company of Allianz.
The
latest Euler
Hermes report - entitled ‘Package Holidays
– all wrapped up?’ - suggests that whilst there
were more than 18.8 million package holidays taken in 2006, the
proportion of such holidays compared to more personalised adventures
is declining at speed. Greater price transparency in the market,
prompted by new business models and innovations in technology, has
significantly increased competition.
Consumers
have enjoyed the ride and will continue to do so as the market evolves,
according to the report’s author, Emma Holland, Senior
Credit Analyst at Euler Hermes UK: “In the short
term, the boundaries between High Street retailers, online agents
and tour operators are expected to become increasingly blurred.
More and more travel agents – and consumers themselves –
are expected to move into the online arena and piece together their
own packages in direct competition with the traditional tour operators."
Emma
Holland continued, “To make sure their own journeys
are not cut short, tour operators and travel agents must focus on
providing unique offerings to ever more adventurous, discerning
and demanding holidaymakers. Successful players will be those who
differentiate their customer base and target them appropriately.”
The
report also signals a note of caution in relation to proposed changes
next year to ATOL (Air Travel Organiser’s Licence)
bonding, and the rules that state that any company that currently
sells a package must be bonded by a DTI-approved body such as Euler
Hermes UK’s sister business, Euler
Hermes Guarantee.
As
Emma explained: “The proposal is to replace ATOL bonding
from April 2008 with a £1 levy on each booking, called an
ATOL Protection Contribution (ATC). Whereas tour operators have
welcomed the change, the bonding and insurance industries are concerned
that failures may be more frequent without adequate financial vetting
and monitoring. We predict more peak-season failures with the levy
system as the banks will have little incentive to keep companies
afloat if they have no exposure to bonding and can simply pick the
most favourable time to cancel facilities.”
“It
is also questionable whether the £1 levy will be sufficient
to top up the Air Travel Trust Fund (ATTF), which is still £21
million in the red due to a large number of large failures including
Laker Airways going back 25 years.”
“Customers
booking lower-priced holidays will therefore pay proportionately
more levy than those on luxury or longer haul breaks.”
To
request a copy of the report, or for further press information please
contact:
Helen
Taylor
helen.taylor@eulerhermes.com
Notes to editors:
Euler
Hermes is the worldwide leader in credit
insurance and one of the leaders in the areas of credit
management, bonding, guarantees and collections. With 5,900
employees in 49 countries, Euler Hermes offers
a complete range of services for the management of B-to-B trade
receivables. The group posted a 2.01 billion euro turnover in 2006.
Euler
Hermes is a subsidiary of AGF and a member of Allianz and is listed
on Euronext Paris. Standard & Poor’s rates the group and
its principal credit insurance subsidiaries AA-.
Web
Site: http://www.eulerhermes.com/uk/en/index.html
Contact
Details: Euler Hermes PR contact:
Helen Taylor
Euler Hermes UK
1 Canada Square
London
E14 5DX
0207 860 2546
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