Bigmouthmedia
Wins Top Search Awards
Released
on: March 10, 2008, 9:29 am
Press
Release Author: Emily Thorpe
Industry:
Marketing
Press
Release Summary: Bigmouthmedia has clinched two top Search prizes
at the Revolution Awards, widely regarded as the Oscars of the UK's
online industry
Press
Release Body: Bigmouthmedia has clinched two top
prizes at the Revolution Awards, widely regarded
as the Oscars of the UK's online industry.
Europe's
largest independent digital
marketing agency cleaned up in the categories for "Best
Financial Services Campaign" and "Best
Search Campaign" after leading a highly successful
search
engine marketing strategy for credit card giant Barclaycard.
The
award wins have underlined the success of an organic
search marketing strategy backed by strong PPC and affiliate
campaigns capable of delivering remarkable results. Bigmouthmedia
has consistently exceeded expectations, pushing down costs
and generating enhanced levels of consumer understanding with an
approach that has set new industry standards.
"We're
delighted to have won two Revolution Awards. Not
only do the wins provide welcome recognition for a hard-working
and talented team, but they also serve as vindication of our unique
approach," said Lyndsay Menzies, Managing Director
of bigmouthmedia UK.
"Given
that the finance channel's top level generic terms are dominated
by aggregators, our strategy circumvented the usual high level target
keywords and focused on second tier phrases instead. That approach,
combined with an innovative performance-related remuneration scheme,
proved to be both successful and cost effective."
The
brace of Revolution Awards falls in an exciting
month for bigmouthmedia. Last week saw CEO
Steve Leach named Regional Director of the Year by the Institute
of Directors in Scotland, while later this month the company
is also short listed for honours at both the Fast Growth
Business Awards and the UK Technology and Innovation
Awards.
About
bigmouthmedia
Founded in 1997, bigmouthmedia are leaders in digital
marketing, with a team of over 200 staff across 13 offices in 10
countries on 3 continents the company maximizes return and exposure
for major brands online through a variety of fully integrated digital
marketing channels: Search
Engine Optimisation, PPC, Display Advertising, Affiliate Marketing,
Social Networking, Brand Monitoring, Online PR and Web Analytics.
Bigmouthmedia
services big-brand customers globally including: Adidas, Hilton,
British Airways, Tesco, Aer Lingus, BP, Barclays, Castrol, Conrad
International, Dorling Kindersley, Early Learning Centre, easyCar,
Fasthosts, Jumeirah, Canon, Samsung, Starbucks, Top Man, Debenhams,
Which?, Lacoste, Euler Hermes and Wall Street Institute.
Bigmouthmedia
is a Deloitte Fast Growth winner and a 2007 FT Best Place to Work.
2007 saw the company celebrate its tenth anniversary and global
CEO Steve Leach celebrated a unique hat-trick of major business
awards; UK Entrepreneur of the Year title at the National Business
Awards and National Business Awards for Scotland, as well as UK
Entrepreneur of the Year at the prestigious CBI-backed Growing Business
Awards.
Web
Site: http://www.bigmouthmedia.com/
Contact
Details: Bigmouthmedia Press Contact (UK):
Emily Thorpe
Marketing Manager (International)
Bigmouthmedia
51 Timberbush
Edinburgh
EH6 6QH
Tel: (+44)131 561 2179
Fax (+44)131 553 6800
www.bigmouthmedia.com
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