Industry Leading People Search Web site, Tracesmart, have effectively
launched 2008 Electoral Roll
Released
on: May 9, 2008, 12:54 am
Press
Release Author: Tracesmart
Industry:
Internet
& Online
Press
Release Summary: Tracesmart proudly announce that nearly 28 Million
up-to-date accurate records are available through the 2008 Electoral
Roll launched recently on the Tracesmart Website.
Press
Release Body: The Electoral Roll 2008 has now
been integrated into the already extensive dataset collection
held by Tracesmart Ltd and is fully searchable
at their people
search website – www.tracesmart.co.uk.
This addition will give customers access to just under 28 million
new records, making their friend
finder tool and relative tracing facility faster and much
more accurate.
The annual canvas of the UK’s electorate is a pivotal reference
point when attempting to trace friends or find relatives, but
it shouldn’t be relied on solely. Since the opt-out clause
was introduced in 2002 more and more individuals are choosing
not to make their details available on the edited Electoral Roll.
Paul Weathersby, Technical Director at Tracesmart
explains, "Although 28 million is a huge number of records,
this figure is a shortfall on the amount held in previous years
edited Electoral Rolls. Recent high-profile lapses
in data security and voters being fed misinformation about the
uses of their data are prompting more and more people to opt out
of the edited Electoral Roll. In addition, an
increasing volume of local authorities are opting their constituents
out by default – these factors affect the amount of people
appearing on the edited Electoral Roll which makes it essential
that additional data sources are used to supplement electoral
roll search information. Whilst other providers of people
search websites fail to make up the deficit left by voters opting
out, we actively address the issue by utilising our proprietary
Tracesmart Register when a people search is conducted."
The Tracesmart Register is a collection of 38
million records gleaned from a wide range of data protection compliant
sources. When used in conjunction with the other datases held,
users of Tracesmart have access to just under
300 million records. When trying to trace someone, purely attempting
to search people held
on the Electoral Roll will considerably reduce
the chances of finding the individual - Communications
Manager Owen Roberts notes the importance of making such
a high volume of data available to customers, "Thanks
to the multitude of public records we hold, the ability to trace
lost friends find
relatives through Tracesmart is unparalleled. The addition
of the 2008 Electoral Roll will only go to further enhance positive
trace rates, allowing us to reunite more and more people."
Tracesmart
are dedicated to providing their users with the most accurate
data available. They are currently involved in a number of data
acquisition projects, including the procurement of the
Electoral Roll 2009, to ensure that year on year users
of Tracesmart have access to the most up-to-date records available.
About
Tracesmart:
www.tracesmart.co.uk is the UK’s leading
people search engine. Developed by a team of highly experienced
tracers and world class IT professionals, the site has helped
thousands of people reunite with old friends and lost loved ones.
www.tracesmart.co.uk
is owned by Tracesmart Ltd, the Cardiff based
people tracing technology specialists.
Paul Weathersby is an industry leading IT specialist,
who, along with his team, develops and maintains the cutting edge
technologies which drive www.tracesmart.co.uk.
Owen Roberts has worked in the creative, advertising
and communications industries for over 25 years and is the voice
of Tracesmart. Heading up the communications
team, he raises the public awareness of the company through various
media driven PR campaigns.
Web
Site: http://www.tracesmart.co.uk
Contact
Details:
Owen Roberts – Communications Manager
Tracesmart Ltd
2 Sovereign Quay
Havannah Street
Cardiff
CF10 5SF
Tel: 02920 474 114
Mobile: 07775 700 480
Email: owenr@tracesmart.co.uk
Photo’s Available on Request.