Displaysense fighting crime in Swindon
Released
on: June 26, 2008, 6:20 am
Press
Release Author: Displaysense
Industry:
Retail
Press
Release Summary: Displaysense has supplied a factory in Swindon
with three mannequins to act as security guards on their site
premises over night to try and put a stop to the factories recent
plight of vandalism
Press
Release Body: A factory based in Swindon has recently purchased
three mannequins from Displaysense, the UK’s
leading supplier of retail displays, to create security guards
that will protect their site from local youths who are frequently
vandalising the premises on a nightly basis.
Displaysense
sell a wide variety of point of sale and retail displays including
display
cases and mannequins, but the company admits this is the first
time they have heard their mannequins being used in this way.
The factory owner rang Displaysense in the first
week of May to propose the idea, as their premises has become
a target for vandalism within the past few months and nearly every
morning there are fresh reports of broken windows, attempted break
ins and graffiti on the walls.
At
present the factory only hires one security guard to patrol the
small site at night, which unfortunately has not been enough to
deter those who are doing the vandalism. The company's cost effective
plans originally had them hunting for display
busts to carry out this task but felt that a mannequin would
be far more believable. The plan is to dress each mannequin
in appropriate clothing and place them in vandalism hotspots around
the site. To add to the effect, the factory owner plans to attach
MP3 players with a set of small speakers to the clothing of the
mannequin security guards that will play sounds of whistling,
coughing and footsteps. With the cover of night, it is hoped that
the shady silhouette of the display
mannequins and the sound recordings will prevent people from
approaching the site and breaking in.
Steve
Whittle, marketing manager of Displaysense said, “This
is a very clever way of adding security to premises. It is very
low tech but I am positive the idea will generate the necessary
results.” He then commented, “Not only will
the site be protected, but the mannequins won’t need to
take a day off for sickness or require any holidays”.
It is thought that the mannequins will act as a permanent nightly
deterrent as the factory owner fears that the vandalism issue
is a sign of the times that will not just disappear over night.
After
a hard nights graft, the mannequins will be disassembled and stored
away, in order to rest for yet another night of crime fighting
action.
About
Displaysense
Displaysense was established in September of
1978 as a manufacturer of quality point of sale displays.
Displaysense has a wealth of experience in design and
manufacturing and has been able to develop an ever growing standard
range of over 1500 displays. The range is now hugely diverse including
acrylic containers, display
cabinets mannequins, modular shelving units, exhibition displays
and business card holders.
Displaysense
works with a large range of clients including, retailers (multiple
and independent), blue chip corporate clients, cafés, bars,
restaurants and night clubs, shop and office fitters, marketing
and promotions companies, designers and architects, product distributors,
exhibition contractors and exhibitors, printers, councils and
NHS trusts, charities, schools and universities.
Displaysense
is a one-stop-shop for retail display products and all shop display,
catering display and exhibition display requirements.
Web
Site: http://www.displaysense.co.uk/
Contact
Details: For further information please contact:
Steve Whittle
Marketing Manager
Displaysense
Unit 5
Raynham Close
Bishop's Stortford
Hertfordshire
CM23 5PJ
UK
0845 2008139
www.displaysense.co.uk
2009
