Debenhams Announce Partnership with PlusinBoots
Released
on: September 4, 2008, 12:13 pm
Press
Release Author: Debenhams
Industry:
Apparel
& Fashion
Press
Release Summary: Debenhams team up with PlusinBoots to unveil
a new online range of wide calf boots
Press
Release Body: Debenhams, leading UK department
store chain, has announced a new partnership with PlusinBoots,
the wide calf boot specialist, which will see PlusinBoots own
brand of boots being made available through Debenhams
Online. The full range of boots will be available in
a wide range of fashionable styles and colours, in six individual
calf widths.
As
leaders in luxury wide calf boot design, PlusinBoots
is dedicated solely to creating ‘must have’ boots
that fit, and offers the largest calf size available anywhere
in Europe. All boots are crafted from the finest materials and
have premium leather lining to ensure that the boots are as comfortable
as possible.
The
new collection available through Debenhams
comes in an assortment of hues, from teal to this season's on
trend palette of burgundy and purple. PlusinBoots'
boast a great attention to detail, with many of the boots featuring
finishing touches such as bows, diamante buckles and brass studs.
The
new range of ladies
boots come in a variety of styles, including the Jordan. Available
in classic black and vibrant red, with a removable diamante decoration,
these boots are round toed and supported by chunky platform heels.
These suede boots are ideal paired with jeans, or teamed with
a simple black dress for an elegant evening look.
For
those with a hectic and busy lifestyle, PlusinBoots
offers the elegantly shaped Cervinia. Adorned with a bow, these
boots conform to busy lifestyles with their moderate kitten heel.
Right on trend with this season’s most popular colours,
the boots are available in purple or black suede.
The
Livigno boot from PlusinBoots offers
a unique and individual look. Combining two trends in one, these
boots are a mix of patent leather and soft suede in midnight blue.
For
those who prefer more classic designs, PlusinBoots
can also offer the Verbier, Villars, Geneva or Zermatt styles
of boots. Crafted in soft Italian leather, these versatile boots
can be worn with jeans, skirts and dresses to create a sophisticated
look.
PlusinBoots
wide calf boots are now available from Debenhams Online,
with the Plusinboots fitting guide also available online to ensure
customers can order their boots in the size they need.
About
Debenhams:
Debenhams is a leading department stores group, and has a strong
presence in key product categories including women’s wear,
menswear, home wares, health and beauty, accessories, lingerie
and children’s wear.
Debenhams
has 139 stores including 7 Desire by Debenhams stores, across
the UK and Ireland with approximately 10.1 million square feet
of trading space and around 21,500 employees.
In
addition Debenhams has 30 international franchise stores in 14
countries outside the UK and Ireland, with a further 15 franchises
scheduled to open by the end of the 2008 financial year. Debenhams
is also extending its customer reach by making direct sales through
its internet website. Debenham's has a successful own brand portfolio
of approximately 55 labels (such as Debut, Maine New England,
Red Herring and Thomas Nash) and including 25 Designers at Debenhams
brands.
Web
Site: http://www.debenhams.com
Contact
Details: Nigel Watson
Debenhams
33 Wigmore Street
London
W1U 1QX
01202 331892
www.debenhams.com
2009
