Little Aussie company that’s going places!

Released on: October 21, 2008, 8:00 am

Press Release Author: Fertile Mind

Industry: Apparel & Fashion

Press Release Summary: Fertile Mind began as a one product company back in 1998 when founder Christine Kininmonth invented the Belly Belt for her own pregnancy.

Press Release Body: Belly Belt expanded Christine’s regular suits so she could continue to present the TV news while pregnant.

Since then, Belly Belt has been taken up by almost every maternity and baby store in Australia, and is in almost all department store chains.

Belly Belt has been a regular success story on television business shows and has been nominated as a finalist in business awards.

Christine and her business partner Peter Hooker have now expanded Fertile Mind to include many other innovative products, including their own design – the original 6WayDress and clever nursing wear.

As well as hundreds of magazine articles, Fertile Mind was one of sixteen Australian companies selected for inclusion in “Made in Australia”, a book about Australian entrepreneurship sponsored by IBM.

On the export front, Fertile Mind products are now in 25 countries!

Christine still continues her media career and is a judge on prime time ABC TV’s The New Inventors program.

You can find out more about Fertile Mind by visiting the website - www.fertilemind.com - where you can see a full collection of products now available in the United States.

Web Site: http://www.fertilemind.com/maternity-wear

Contact Details: Fertile Mind
6893 Sullivan Road
Grawn MI 49637
(562) 508 4271
fertilemind@netordering.com