Superbreak secures improved TUI distribution deal
Released
on: November 24, 2008, 6:55 am
Press
Release Author: Superbreak
Industry:
Consumer
Services
Press
Release Summary: Superbreak becomes preferred supplier for UK
airport and cruise port hotel stopovers for TUI UK
Press
Release Body: Superbreak has announced that is
it entering into a new commercial deal with TUI UK,
supplying airport and cruise port hotel stopovers for the Germany-based
company.
The
agreement covers Touristik Union International's (TUI)
agency network, which includes Thomson and First Choice, as well
as other non-retail distribution channels. Previously, Superbreak
supplied only airport hotels
in London and throughout the UK for First Choice.
Superbreak
offers 160 hotels across 35 UK air and cruise ports, with the
majority providing both hotel-only and inclusive hotel plus parking
offers. Airport hotels
in Manchester, as well as other properties across the UK will
be included in the new deal.
Superbreak
sales director, Ian Mounser said: "As well as
helping TUI to grow their UK airport hotel sales,
we are confident it will help them grow their core UK hotel short
break sales also.
"In
addition, it reinforces our position as the leading supplier for
UK airport hotel bookings from the retail travel high street."
TUI
was an industrial and transportation company until 2001, after
which the company reinvented itself as a tourism, shipping and
logistics company. Today it is one of the largest tourist firms
with interests across Europe, owning travel agencies, hotels and
TUI AG Airlines, the largest holiday fleet in
Europe. Its common brand TUIfly encompasses a
total of 7 airlines. In 2007, the TUI AG tourism
division merged with First Choice Holidays PLC
to form TUI Travel PLC.
TUI
UK and Ireland distribution director Nick Longman
said: "We are very pleased to have further cemented our
relationship with Superbreak through this new agreement. They
have been a great partner for both Thomson and First Choice over
the years and we are confident we can build on this past success."
About
Superbreak:
Superbreak is the internet division of Superbreak Mini Holidays
Limited, the market leader for short breaks and hotels
in York and throughout the UK. Superbreak is part of Holiday
Break plc, a publicly quoted leisure company whose share price
can be found in most major UK newspapers, or at Holidaybreak.com.
Based
in York, England, Superbreak specialises in booking 2-5 star hotel
accommodation throughout Britain for the leisure traveller. Superbreak
holds allocations of rooms at all hotels and can make bookings
up to and on the day of departure.
Today
over 1.5 million customers enjoy short breaks from Superbreak
which include theatre
breaks, theme park and attraction breaks and luxury breaks
Web
Site: http://www.superbreak.com
Contact
Details: PR Contact:
Khalid Amin
Superbreak Mini Holidays
Eboracum Way
York
YO31 7RE
01904 436043
www.superbreak.com
2009
