Google's New Search Could Be Fatal For Online Business
Released
on: January 5, 2009, 4:33 am
Press
Release Author: Marr
International Ltd
Industry:
Internet
& Online
Press
Release Summary: The CEO of an online real estate marketing company
Nicholas Marr has started a debate regarding the new way Google
intends to present search results. He describes the development
as a quite revolution that could make search engine ranking obsolete.
Press
Release Body: The CEO of an online real estate marketing company
Nicholas Marr has started a debate regarding
the new way Google intends to present search results. He describes
the development as a quite revolution that could make search engine
ranking obsolete.
Nicholas
Marr who heads Marr
International that promotes a network of international
real estate websites explains that Google is changing the
way search engines present their results. No longer is it one
size fits all, now you will be served a more personalized search
result. The results you receive when searching for say “property
in Spain” are very likely to be different to each individual
Nicholas
Marr “For those that have worked hard to rank their websites
the fear is that ranking may be dead! What is the point of being
No.1 for your cherished search term when each user is presented
with different search results? However this could be the best
thing Google has ever done.
Google
which is rolling out the changes from 2009 will group users into
different populations who will be presented with results for a
query in an order based upon past user behaviour of other members
of that population.
The existing Google algorithm which worked out how it would rank
a certain website was based on a limited set of variables. Linking
is an example, websites that had good one way links ranked better
than others. The new system has increased the variables and consequently
ranking is now likely to be less important as it is only one of
a many new variables.
Nicholas
Marr article at the HomesGofast.com Real
Estate Blog has invited debate concerning the new
way Google search engines will operate. The full article can be
found at Google
Personalised Search.
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Site: http://www.marrinternational.com
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