The Harley Medical Group Announce Their Top Of The Ops 2009
on: January 07, 2010, 5:26 am
The Harley Medical Group
Figures released by The Harley Medical Group, the UK's
largest cosmetic surgery provider, reveals the non-surgical cosmetic
surgery market has seen continued growth in 2009, with dermal fillers
and chemical peels driving the increase by 26% and 306% respectively.
2009 also saw a continued rise in the number of male patients (up 5%), who now
account for 18% of all patients seen, with 'Boytox' (male Botox) and 'Sweatox'
(anti-sweat Botox), both driving the growth. The latter part of the year saw the
City clinic bounce back when banker bonuses returned to the agenda, with a 24% month
on month sales increase in September alone.
Breast augmentations, which remain top of the ops at The Harley Medical Group, are
the third most common type of post-natal procedure with mums making up 60% of
patients. Post-baby surgery now accounts for 90% of abdominoplasty (tummy tuck)
operations. The second most popular procedure with mothers is the mastopexy or Breast Uplift, with post-baby surgery accounting for an estimated 75% of all Breast Uplifts.
The cosmetic surgery industry as a whole has seen growth in 2009 and Mel Braham,
Chairman at The Harley Medical Group stated he expects the Group's cosmetic surgery
and non-surgical treatment market to grow up to a further 20% in 2010 and committed
to continuing the groups ambitious expansion plans with new 8 new clinics to open
their doors shortly.
Jeremy Baker, Consumer Analyst at ESCP Europe business school, said, "I would
predict continued market growth in the cosmetic surgery industry for at least the
next five years. There's a huge emphasis on grooming in popular culture and the
job market is tough - people need to be younger, fitter, and better and this is
reflected in the maintenance of personal appearance. Men have now caught up with
the times and don't want to be left behind so I'm sure we'll see big increases in
this sector in particular."
Liz Dale, Director at The Harley Medical Group, commented, "Non-surgical
procedures, which saw big growth last year, have continued to be a strong area for
us and now account for 32% of all our business, with product sales up 26%. The
increase has been galvanised by the launch of the Obagi Blue chemical peel and of
our online shop, which we'll be extending in 2010 to include own range products to
respond to consumer demand for inexpensive, effective beauty solutions.
Liz Dale continued: "The surgical side of the business is also continuing to grow.
While breast augmentations remain the most popular surgical procedure, rhinoplasties
are closing the gap in second. Face and neck lifts, which had been static for much
of 2009, were up 17% in November."
Regional trends show that non surgical has driven growth in the London area with
peels growing 395% year-on-year at the Harley Street clinic and 609% in the City
Clinic - these clinics along with the other London clinics have seen a non surgical
boom with Botox and fillers also extremely popular treatments.
About The Harley Medical Group:
The Harley Medical Group is the UK's largest cosmetic surgery provider, performing more procedures and with
more clinics than any other cosmetic surgery provider. It has been established for
over 25 years and is one of the most highly-regarded Cosmetic Surgery Groups
operating in the UK. It has treated over 450,000 patients to date.
The Harley Medical Group works to maintain the highest standards in the industry for
the benefit of all plastic surgery and non surgical patients. The group is currently at the forefront of the
campaign to ensure that the Government continues to regulate the use of certain
laser types used in cosmetic surgery and non surgical treatments so that patients
are protected from rogue practitioners.
2 Greycoat Place
020 7222 4345