Peoples Education Launches Measuring Up Express for the CST
Released on: February 04, 2010, 9:56 am
Author: Peoples Education
Industry: Education
Peoples Education Launches Measuring Up Express TM for the CST
New Quick and Easy Test Preparation Available for English Language Arts, Grades 2-8
Saddle Brook, New Jersey, February 4, 2010 – Peoples Education, a leading provider
of supplemental educational material for the K-12 school market, today is pleased to
announce the launch of Measuring Up ExpressTM English Language Arts, Grades 2-8
materials in California. Measuring Up ExpressTM includes student worktexts,
Diagnostic Practice Tests, and Formative Assessments, and boosts students’
test-taking confidence by targeting the California blueprint standards.
“Educators were looking for a short program that would fit into a busy school day,”
commented Vince Konoske, the company’s Western Regional Vice President. “This new
standards review program and CST preparation is the perfect tool.”
Measuring Up ExpressTM worktexts are a companion to the successful Measuring Up® to
the California Content Standards program. In areas where students need extra
instructional support, Measuring Up lessons can be selected for in-depth standards
coverage. Measuring Up ExpressTM is perfect for quick and easy test review 3-6 weeks
prior to the CST. The short lessons provide a brief review of the standards and
relevant vocabulary, as well as test practice in the format of the CST. The Grade 7
Measuring Up ExpressTM worktext also includes a special End-of-Book writing prompt
review section to familiarize students with the types of writing that appear on the
CST.
The Measuring Up ExpressTM program includes free Formative Assessments as blackline
masters so teachers can monitor student progress at the end of every chapter. Two
free Diagnostic Practice Tests for each student allow teachers to diagnose student
weaknesses and prescribe review lessons in the Measuring Up ExpressTM OR Measuring
Up® worktexts. This diagnose-prescribe-instruct model in the Measuring Up® program
has helped over 1.3 million California students improve test scores.
About Peoples Education
Peoples Education is a publisher and marketer of print and electronic educational
materials for the K-12 school market. The Company focuses its efforts in three
market areas:
Test Preparation, Assessment, and Instruction
Test Preparation and Assessment:
The Company creates and sells state customized, print and electronic, test
preparation and assessment materials that help teachers prepare students for success
in school and for required state proficiency tests, grades 2-12.
Instruction:
The Company produces and sells proprietary state customized print worktexts and
print and web-based delivered assessments, for grades 2-8. These products provide
students with in-depth instruction and practice in reading, language arts, and
mathematics. In addition, the Company’s backlist remedial and multicultural products
are included in this group.
College Preparation
The Company distributes instructional materials that meet the academic standards
high schools require for honors, college preparation, and Advanced Placement
courses. The Company is the exclusive high school distributor for two major college
publishers, and also creates proprietary supplemental materials for this market. The
Company's proprietary products are supplemental in nature. They are predominately
soft-cover, high gross profit margin titles that can be sold efficiently through the
Company's direct sales force, as well as through catalogs, direct mail,
telemarketing, and independent commission sales representatives. Distributed
products are both basal and supplemental in nature.
Brightpoint Literacy
Formerly Nelson Education, Brightpoint Literacy is now an imprint of Peoples
Education. Brightpoint Literacy serves the U.S. K–8 market with a comprehensive
selection of research-based, cross-curricular material.
Contact:
Ginny Tanaka, Vice President of National Sales
Peoples Education
299 Market Street
Saddle Brook, NJ 07663
(201) 708-6468
gtanaka@peoplesed.com
www.peopleseducation.com
2010
