Bing Innovation Reinvigorates Search Industry Says UK SEO Experts Queryclick
Released on: August 09, 2010, 5:29 am
Industry: Internet & Online
In a bid to continue taking noticeable bites out of Google's
market share, Bing has unleashed yet another ground-breaking web-based
application to woo searchers.
An add-on to Bing Maps, the cutting-edge app known as 'Taxi Fare Calculator' now
allows users to determine prospective cab costs when planning journeys in major
Part of a raft of new applications currently sweeping Microsoft's search engine,
SEO industry experts QueryClick believe Bing's
continued innovation makes it even more capable of chipping away at Google's market
“Since the late 90s Google has held an almost unbreakable stranglehold over the
search industry accounting for a staggering 60% of the market share.
“Despite Bing serving a mere 12.7% of the industry, the speed with which Microsoft
are swaying millions of web users is not to be ignored.
“Microsoft realised early on that it would have to offer netizens something other
than search if it was to stand a chance at cracking Google which is why we will
continue to see developers pulling out all the stop to create web applications that
can't be found anywhere else.”
The new features on Bing Maps don't stop there however with a series of other
applications that cover everything from weather reports to restaurant reviews.
Weatherbug, for example, takes internet weather forecasting to an entirely new level
with radar imagery, live video from observation stations and satellite technology
that can accurately track and predict weather systems days in advance.
Meanwhile, EveryScape Eats is a diner's dream with menus, reviews and virtual tours
all made available to prospective restaurateurs keen to be informed on the
suitability of eateries no matter where in the world they might be.
With new applications just the tip of the iceberg in terms of what's yet to come
from Bing, SEO web design experts QueryClick think that a new level of innovation is
needed to keep Google on its toes:
“You can tell Bing's doing something right when Google starts to implement similar
changes to its service.
“For example, Google's iconic white background ensured the search engine was always
quick to load but users have really taken to Bing's colourful, photographic
“It was quite surprising then to see Google hit back with their own version of the
background image service; a decision that demonstrates the search giant is all too
aware of its competitors and keen to do anything it can to maintain its market
QueryClick Ltd (SC342868)
50 Albany Street
Back to previous page
Submit your press release