IdeasByNet Launches New Eco Friendly Xpresso 2 Go Travel Mug
Released on: August 06, 2010, 11:31 am
IdeasByNet, leading online promotional gifts distributor, has
further extended its environmentally friendly ideals by launching its
new Xpresso 2 Go Travel Mug to encourage people to reuse mugs and not
use paper mugs.
The new launch forms part of a systematic approach by IdeasByNet to not only
maintain and expand its own green company credentials, but also to encourage others
to embrace more environmentally friendly practices.
Patrick Hathaway, Online Marketing Manager at IdeasByNet commented, "IdeasByNet is
committed to reducing the amount of waste we use, and in particular we will never
send brochures or participate in direct mail campaigns."
Traditionally, promotional gifts are advertised to
potential clients through the wide-scale distribution of brochures and supplementary
direct mail programmes, however IdeasByNet is committed to the reduction of
unnecessary waste and has pledged not to produce brochures nor distribute direct
mail in any format.
Some of the green measures employed by the company include the use of the online
store-front which has helped to reduce the company's environmental footprint, and
the implementation of paperless office practices whenever possible, with all paper
for internal use printed on both sides prior to being recycled. The re-using of
boxes, envelopes and jiffy bags is also encouraged, even when delivering to clients,
and electronic invoicing is constantly encouraged for both clients and suppliers.
The Xpresso 2 Go Travel Mug forms part of the company's plans to find new and
innovative products that also endorse the green message.
The Xpresso 2 Go promotional mug is a
double-walled, ceramic travel mug with a re-sealable, reduced spill, silicone lid
that is designed as a practical and eco friendly alternative to replace the
throwaway paper coffee mugs which are traditionally used by coffee shops.
Ideasbynet is part of a marketing services group formed in 1985 that has evolved to
become the market leaders and one of the UK's most trusted names for promotional
eco gifts, promotional pens and
other branded promotional products.
Ideasbynet.com was the first UK company to make business gifts and promotional
products instantly more accessible over the internet. With Ideasbynet, one hour
quotations, product availability, free virtual samples and professional design
services, are only a click away.
Strenuous efforts are made to ensure all products promoted on the website are
manufactured in an ethical and fair way. Wherever possible, it is Ideasbynet's
policy to favour promotional products manufactured using environmentally responsible
techniques and utilising re-cycleable materials.
Online Marketing Manager
0114 262 2050
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