Superbreak Sees Airport Hotel Sales Take Off This Summer
Released on: August 12, 2010, 4:04 am
Author:
Superbreak
Industry: Travel
Superbreak, the short break specialist has reported a surge in
airport hotel sales so far this summer, through both the trade and
direct arms of the business.
The tour operator has seen growth of 17% in bed night sales across the 29 UK airport
hotels in its portfolio. As budget
minded customers take advantage of the great deals available, its parking and hotel
packages that have been particularly successful. A night in a hotel plus parking is
often available for less than the price of a car park alone.
Superbreak has aimed to be flexible as possible for customers, offering great value
parking packages that range from 4 days to 21 days, The Gatwick Worth and 15 days
parking is available at just £37.50 per person. It isn't just airports either; the
Yorkshire based tour operator offers stand alone car parking, airport lounge access
and rail tickets on the Gatwick and Heathrow Express services.
Both Heathrow and Manchester airport have seen bed night growth in excess of 20%.
Its figures like these that make airport hotels and extras such as parking and
lounge access an integral part of the Superbreak business.
Perhaps the biggest airport sellers of the summer however have been Mystery Airport
hotels. Superbreak has teamed up with a number of key hotel partners in airport
locations, eager to provide big savings on their regular prices. Customers are
offered cheaper rates but do not know the identity of their airport hotel until
after they have completed their booking.
Director of Marketing at Superbreak, Will Dunnett, commented: "Over the past few
months we have booked thousands of customers into our airport mystery hotels. In a
purchase such as an airport hotel great value is the key factor when booking.
Combining these with highly flexible parking packages has proved a real winner with
the budget minded consumer so far this summer."
About Superbreak:
Superbreak is the internet division of Superbreak Mini Holidays Limited, the market
leader for short breaks and hotels throughout the UK. Superbreak is part of Holiday
Break plc. Based in York, England, Superbreak specialises in booking cheap UK breaks in 2-5 star hotel
accommodation throughout Britain for the leisure traveller, including Leeds hotels and Liverpool hotels. Superbreak holds
allocations of rooms at all hotels and can make bookings up to and on the day of
departure.
With 5000 plus hotel partners in worldwide locations from Aberdeen to Abu Dhabi,
from London to Lourdes and with great availability and rates for theatre breaks,
events at the O2 Arena, various popular attractions and national and international
rail partners, Superbreak can offer an outstanding depth and breadth of UK and
Overseas short break products such as weekend breaks and London breaks.
PR Contact:
Khalid Amin
Online Marketing Manager
Superbreak Mini-Holidays
Eboracum Way
York
YO31 7RE
(01904) 436043
www.superbreak.com
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