LONDON, April 29, 2014 -- /EPR NETWORK/ -- Socialbakers, the leading worldwide social media analytics and optimization company, today appointed Mike Ainslie as Chief Financial Officer
Mike joins Socialbakers to drive further global expansion across its business.
Mike brings over 26 experience to SocialBakers. He has served as CEO PE Investment, taking the company from $25m to $90m in four years, other roles include CFO at World Check, President and MD NGH Inc Nationwide and CEO of the London Branch of Bank One.
Mike Ainslie commented, "Socialbakers is a truly international business and I am joining it at a particularly exciting time, following its rapid growth leading to a new funding round of $26m. I feel that my international experience will enable me to to help the business realise its ambitious goals. Opportunities like this rarely arise, and I am excited to be working with such a dynamic team”
Jan Rezab, Socialbakers’ founder and CEO noted: “ Mike has extensive experience building high growth international businesses, he will be instrumental in driving the business to the next level and we are excited to have him on board”.
Socialbakers is an enterprise social media analytics platform which enables brands to measure, compare, and contrast the success of their social media campaigns with competitive intelligence. Since 2009 Socialbakers has innovated enabling companies to measure and maximize the effectiveness of their social marketing campaigns across all major social networks.
Socialbakers is the only analytics platform that provides truly global industry benchmarks together with extensive local categorization of brands social properties. Socialbakers has been a Facebook Preferred Marketing Developer since 2011
For more information, visit www.socialbakers.com and follow @Socialbakers.
Contact-Details: Alexandra Banks
Director, Global Public Relations
+44 (0) 7876 408400