The Rug Market America Expands Its Design Department and Adds Design Team Members

Released on: July 01, 2014, 5:23 am (EDT)
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Industry: Advertising

Winterville, NC, July 01, 2014 -- /EPR NETWORK/ -- The Rug Market America, designer and manufacturer of contemporary rug collections, announces the expansion of its Culver City, California based design department and the addition of four new designers. As the designers, developers and sourcing entity for the past twenty-eight years, The Rug Market America will add 2,000 square feet to their state of the art creative offices along with the addition of four designers to the company’s creative team. The additions have been facilitated by growing demand for exclusive designs commissioned by companies across the rug and home furnishings industry. The Rug Market America also is experiencing expansion in requests for rug designs in its private label accounts.

“With the tremendous growth in demand from rug and home furnishings companies for our exclusive commissioned designs as well as for licensed designs, we saw the addition of space and personnel as a much needed response,” said Mike Shabtai, founder and creative director, The Rug Market America. “By opening an additional 2,000 square feet of state of the art creative offices and welcoming four new designers, our design capabilities can now not only continue to supply what is needed; but also position The Rug Market for future growth.”

Shabtai contributes the rise in demand to his company’s ability to incorporate an eye for design as well as a strong business experience to create the desired results for each individual client. “Although the creative team is growing, I continue to personally have a hand on what each client is missing and needs within their collections through an understanding of taste levels, color sense and their desired market niche,” Shabtai said. “Many companies seem to get distracted and copy their competitors, while we encourage our clients to create collections of original designs so they can be different and command better profit margin.”

Although The Rug Market America is building its commissioned design business, it is its private label program that is the company’s specialty. Proven relationships with a stable of reliable factories have been developed and are delivering in a timely and cost efficient manner. “We encourage the addition of products from our private label as each provides a great opportunity for retailers to stand apart and sell with confidence that the products will not be subject to online competition for the same product,” Shabtai said.

Rug designs within The Rug Market America private label program include indoor, outdoor and baby and youth designs.

For more information about The Rug Market America, its lines of interior and exterior rugs and home décor collections and its design program, contact: design@therugmarket.com. or visit therugmarket.com.

Contact-Details: 4603 Corey Rd
Winterville, nc

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