Delphian School Alumni Travel to Guatemala to Film Commercial for Proctor and Gamble

Released on = June 15, 2005, 6:28 pm

Press Release Author = The Delphian School

Industry = Education

Press Release Summary = Delphian School alumni Sam Kretchmar and Ken Potts film a commercial documenting a donation made by Proctor and Gamble.

Press Release Body = Sam Kretchmar and Ken Potts, 2004 alumni of The Delphian School, recently traveled to Guatemala to make a short film for Proctor and Gamble, which will be aired as a commercial for the company.

Allen Methven DDS, a local Delphian School parent, was part of a group of dentists from the Rotary Club of Newberg, Oregon, that organized a trip to the small village of El Hato, Guatemala to help train villagers on oral hygiene. Proctor and Gamble
donated tooth brushes and toothpaste to the dentists.

Kretchmar worked with Leo Burnett, the advertising agency representing Proctor and Gamble, to film a commercial that documented their donation. Potts came along as his sound engineer. Together, they filmed more than thirteen hours of footage of the
dentists and the children of the village. Kretchmar then edited the footage into a short documentary film, which was shown to executives from Proctor and Gamble, who decided to have Sam edit a version of the film to show on TV as a commercial.

The final commercial, which will end up costing less than $6,000 to produce, will be entered into awards shows in the “Under $10,000” category. It has also inspired a new campaign that Proctor and Gamble will use called “Small Gifts,” a name which came from the words in Kretchmar’s film. This campaign will include more student films around the world with a similar style and theme.

As a senior at The Delphian School, Kretchmar helped raise money to establish the school’s audio/visual lab and worked on many video projects, including promotional videos for the school. “Making this film started out as an opportunity for me to get experience and try my hand in the professional world,” said Kretchmar. “Once we got to El Hato, however, the focus changed to the amazing story of the local people. I simply tried to represent their inspiring story.”

Potts also worked on audio/visual projects at the school. “My education at The Delphian School prepared me for this in many ways,” said Potts. “The skills I learned in sound engineering from projects I did were invaluable.”

The Delphian School is an independent, co-educational day and boarding school offering college preparatory, English-as-a-Second-Language and summer programs for elementary through high school students. The Delphian School is licensed to use
Applied Scholastics(TM) educational services.

Company Name: The Delphian School

Web Site Address:
http://www.delphian.org

Web Site = http://www.delphian.org

Contact Details = Bruce Wiggins, Director of Public Relations
The Delphian School
20950 SW Rock Creek Road
Sheridan, Oregon 97378
800-626-6610
brucew@delphian.org