RNCOS Research- Russian Mobile Content Market Shows 53 percent Y-O-Y
Released on = June 18, 2006, 9:50 pm
Press Release Author = RNCOS
Industry = Telecommunications
Press Release Summary = RNCOS Research: (http://www.rncos.com/Report/COM37.htm) Russian mobile market is progressing in content and services enough to catch up with Western Europe very soon. In 2005, this market accounted for total $300 Mn revenue.
Press Release Body = RNCOS Research: (http://www.rncos.com/Report/COM37.htm) Mobile services today, is much advanced having about 50 kinds of content services. They give information on weather forecasts, daily currency exchange rates, traffic conditions, and legal advice. Other facilities on the mobile phones are pictures, ring tones, games, acquaintances, and jokes.
Russia has made tangible progress in the country's value-added mobile services. Russia's growth and penetration rates in the sector show that it has the potential to imbibe same standards as Western Europe in the very near future.
Statistics suggest that in 2005 the total revenue from mobile phone operations was a high of 53% as compared to 2004. The popular services included were ring tones and logos, media-projects, and information and entertainment.
Since mobile content boosts market for mid-range and high-end handsets, this market is gaining ground in Russia as well, as many services like video ring tones; MMS, GPRS/ EDGE and WAP are compatible with such handsets only.
RNCOS has released a report namely, "Russian Mobile Market - An Industry Insight (2006)" in June 2006 in which the research company highlights that the Russian mobile content market stepped with a rapid initial growth moving forward between Q1 and Q3 of 2005, while the entire year accounted a total of $300 Mn.
The report elicits some statistical analysis about the Russian mobile services market: ∑ There is a slower growth rate of mobile content market than the expected. ∑ Initial market logos and melodies are losing popularity.
The top ten content providers have captured 64% of the market share in Russia, and the top three companies share nearly 50% of the market.
The report provides the latest five-year achievements for mobile voice and mobile data market accompanied with an analysis of market developments that are thrusting mobile services. While the report delves on the developments of the Russian mobile market, it also reviews the prevailing changes.
RNCOS has conducted an extensive research to make an objective analysis in the report on the growing market for Russian mobile handset industry, their technologies, and impact on the market.
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