Released on = October 6, 2006, 3:30 pm

Press Release Author = Cotswold Conference Centre Ltd

Industry = Consumer Services

Press Release Summary = Health and safety, pensions and employee issues affect every
organisation, and when things go wrong, managers and directors can easily find
themselves on the end of a reporter\'s microphone.

Press Release Body = Broadway, UK - The Cotswold Conference Centre, a leading UK
training and events venue, announces Media Training Masterclasses Ltd, offering
crisis management training to organisations of varying sizes, from a wide range of
industries. When a crisis strikes any business, how it is handled can make or break
the company\'s hard-earned reputation. Media Training Masterclasses provide essential
crisis preparation for any business.

Health and safety issues affect every organisation

You don\'t have to be an airport the size of Heathrow or a car company the size of
Ford, even small businesses can find themselves in the spotlight if their product
fails and affects its customers, or a client sues. Health and safety, pensions and
employee issues affect every organisation, and when things go wrong, managers and
directors can easily find themselves on the end of a reporter\'s microphone.

Media Training Masterclasses Ltd, at the Cotswold Conference Centre, offers crisis
management training to organisations of varying sizes, from a wide range of
industries. Businesses may or may not have an in-house PR department or employ an
agency, but when the going gets tough, it is their own managers who will be under
scrutiny. That\'s why personal preparation and coaching by experienced, professional
trainers is invaluable.

Essential crisis preparation for any business

Warwick Partington, MTM\'s chief executive, explains: "Understanding what happens in
a crisis situation and what the media need from you is essential preparation for any
business. What we provide is the highest-quality coaching for the individuals who
have to prepare for and deliver the key messages on the day that the unthinkable
becomes a reality."

In today\'s communications-hungry environment, the media can quickly latch on to a
potential story, and how a business reacts is vital. If a company highlights how it
was prepared and genuinely cares about those affected, plus demonstrates what it is
doing about the problem and its aftermath, then they can actually use a potentially
damaging situation to their advantage.

Nick Akerman, Head of Sales at Cotswold Conference Centre, comments, "Media Training
Masterclasses here at the Cotswold Conference Centre work well within our extensive
facilities. The training is realistic and adapted to the specific needs of the
delegates, whatever business they are in."

About Cotswold Conference Centre

Cotswold Conference Centre (CCC) was launched in January 2001. The facilities have
developed over the past 40 years from humble beginnings as the residential training
school for Group 4. The centre now boasts 53 well-appointed en-suite study bedrooms
from four charming locations on site, which are set amongst 300 breathtaking acres
of Cotswold scenery with stunning views across the Vale of Evesham. The conference
centre is the perfect learning environment with a village feel and offers meeting
rooms with natural daylight, equipment and support from a small, friendly team.

Media Training Masterclasses provides executive communications coaching to a wide
range of global clients. They sponsor the national Teaching Awards and the PR Week
Communicator of the Year Award. The company was formed in 1996 and was formerly
based at the Centre for Broadcast Skills Training at Wood Norton.

CCC has been recognised as an Investor in People, was recently re-accredited with
Hospitality Assured and is a member of the Conference Centres of Excellence group of
leading conference venues. In September 2004, CCC was delighted to have been
awarded a Gold Award at The Heart of England Excellence in Tourism Awards ceremony
in the Business Tourism category. This recognition took CCC forward to the 2005
national awards hosted by VisitBritain and, again, they won the Gold Award.

For further information about Cotswold Conference Centre or the Media Training
Masterclasses please contact: 01242 250692.

Contact Details

For further media information contact:

Andrew Lacey
apt marketing & pr
Parker Court, Knapp Lane, Cheltenham, GL503QJ

Phone: 01242 250 692
Email: andrew@aptmarketing.co.uk
Web: www.aptmarketing.co.uk


Web Site = http://www.cotswoldconferencecentre.com/

Contact Details = Cotswold Conference Centre Ltd
Farncombe House, Broadway, Worcestershire, WR12 7LJ
Broadway, UK
0845 230 8580
http://www.cotswoldconferencecentre.com/
cotswold-conference@momentumws.co.uk