Tremor Media Names Vice Presidents of Publisher Relations and Operations
Released on = February 13, 2007, 11:53 am
Press Release Author = Corey Kronengold
Industry = Advertising
Press Release Summary = Industry Vets Dan Scherer and Rob Grossberg Join Leading Online Video Ad Network and Technology Provider
Press Release Body = Tremor Media, a leading video and rich media advertising network and technology provider, today announced the appointments of Dan Scherer and Rob Grossberg to Vice President, Publisher Relations and Vice President, Business Operations, respectively.
Dan Scherer brings more than 10 years of experience in online video to Tremor Media. He began his career with CNN.com and Weather.com as part of their first team to distribute and monetize streaming video on the Internet. As a solutions manager and business development executive, Dan worked closely with the publisher community to develop and launch some of the most recognizable and innovative interactive video products in the market today for leading brands including Disney, ESPN, Comedy Central and NBA. A graduate of the University of Miami, School of Communications, Dan serves as a digital media technology advisor for the Institute of Media and Entertainment.
Rob Grossberg joins Tremor Media from Visible World, where he served as General Manager of their campaign management platform, overseeing product development and integration with other third party video delivery solutions and channels. Prior to Visible World, Rob worked at DoubleClick as Vice President, Sales Operations, where he was responsible for sales reporting, contract processing, sales tracking and client billings and collections. He was previously DoubleClick's Deputy General Counsel for nearly five years, providing legal support to their ad serving, media and email marketing business units. Rob has a J.D. from New York University's School of Law and a B.A. from Dartmouth College.
"Dan and Rob bring a wealth of talent and experience to Tremor that perfectly support our new product initiatives and growth plans," said Jason Glickman, CEO. "Dan brings a tremendous ability to cultivate publisher relationships and turn them into true business partners, while Rob's proven operational experience will help us continue to scale our operations in this time of explosive growth in the online video industry. We couldn't be more excited to add Dan and Rob to the Tremor Media team."
About Tremor Media Tremor Media provides advertisers with both in-banner and in-stream video advertising opportunities on over 400 top-tier publisher sites with more than 70 million unique visitors per month.
Tremor also provides publishers with a full suite of products and services to monetize streaming video and maximize ROI. Tremor\'s full service solutions offer the necessary tools for advertisers and publishers to utilize online video advertising as a powerful interactive medium. For more information visit: http://www.tremormedia.com
Web Site = http://www.tremormedia.com
Contact Details = Corey Kronengold Director of Corporate Communications Tremor Media 122 W. 26th St., 8th Floor New York, NY 10001 firstname.lastname@example.org 646-278-7417