Released on = March 21, 2007, 7:43 pm

Press Release Author = CRMSOFT

Industry =

Press Release Summary = As with all website conversion strategies, live chat
effectively intensifies your ecommerce sales and maximizes your customers' online
experience.

Press Release Body = There is a considerable amount of certainty in escalating sales
and retention of several online businesses that offer live chat services for
pre-sales inquiries and customer support.

With the a steady evolution of profitable business models on internet customer care,
live chat service retailers are now devising an assortment of new tactics and tools;
keeping what works and tossing out what doesn't.

What are the benefits of a live chat service? In the sales perspective, many
transactions are dumped at the point of ordering. One of many reasons for shopping
cart abandonment would be that some clients are hesitant about providing personal
details during the purchasing process. By providing live support, representatives
are able to assist their customers between the lead and the sale.

In a research conducted by www.marketingsherpa.com, the reduction of shopping cart
abandonment, in averages 59.8 percent. Live chat extends communication opportunities
between buyer and seller while maximizing the customer's overall satisfaction with
their website experience. Based on industry research conducted by a live chat
technology provider, online shoppers who use the live chat are 20 percent more
likely to make a purchase than a customer who does not. This is because of the live
chat's ability to serve as a virtual-sales assistant during a visitor's product
selection and ordering process.

As with all website conversion strategies, live chat effectively intensifies your
ecommerce sales and maximizes your customers' online experience.

Web Site Sources:
CRMSoft.com
Gaining Insight into Live Chat by Kevin Gold
Avoiding live chat pitfalls by Michael Bloch
NRF

Web Site = http://www.crmsoft.com

Contact Details = jehansilloriquez.gts@gmail.com