Who Says Small Businesses Can`t Sell Products to Big Retailers

Released on: November 26, 2007, 1:25 pm

Press Release Author: Margie Zable Fisher, Zable Fisher Public Relations

Industry: Retail

Press Release Summary: Small businesses that think they can't sell to big retailers
now have a new resource.

Press Release Body: Boca Raton, FL - November 26, 2007 - Small businesses that think
they can't sell to big retailers now have a new resource.

A new report titled Skyrocket Your Sales by Getting Your Product on the Shelves at
Target, by small business expert Margie Zable Fisher, offers a step-by-step guide to
selling to Target stores.

To get the kind of "insider" information not available elsewhere, Fisher spoke with
current and former Target buyers, manufacturers, distributors, licensing companies,
sales rep companies, and more. "They all asked me to present this information
anonymously," she notes, "so you can imagine how difficult it was to obtain." This
Special Report has been praised by Guy Kawasaki, as well as small business product
makers.

Skyrocket Your Sales came about when a client asked Fisher to research how to sell
to Target, the nation's #2 discount chain (behind Wal-Mart), with 2006 revenues of
$57.8 billion, that operates more than 1,500 Target and SuperTarget stores in 47
states, as well as an online business called Target.com.

Because public information was impossible to find, Fisher spent hundreds of hours
collecting insider, off-the-record, information. When she realized that other
small businesses would find this information about Target useful, she compiled it in
a report.

The report retails for $49 and includes the following information:

* The four steps to sell a product to Target
* What Target is looking for in a vendor
* How licensing can be an option for product makers
* Why packaging is important and what to consider
* How to find distributors
* What criteria makes for a winning Target product
* How Sales Representative companies can help sell a product to Target
* A trade show to attend where product makers are almost guaranteed to meet a Target
buyer
* The daily newspaper that almost every Target buyer reads

In addition to the Report on how to sell a product to Target, there are free
additional bonus reports, including:

* A Resource List that includes contact information for Sales Reps, manufacturing,
licensing, packaging, patents, EDI, and much more.
* An interview that shows how to sell to Wal-Mart.

For more information on this report, please visit www.zfpr.com/target.htm.

Zable Fisher Public Relations (www.zfpr.com) is the Leader in Small Business Public
Relations.

# # #

Web Site: http://zfpr.com

Contact Details: Margie Zable Fisher, Zable Fisher Public Relations,
margie@zfpr.com, (561) 417-0006

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