Boots.com
says shoppers are being adventurous this Christmas
Released
on: December 13, 2007, 7:15 am
Press
Release Author: Boots The Chemists
Industry:
Consumer
Services
Press
Release Summary: Boots.com reports seeing a much wider variety of
Christmas gifts being sold this year, not just the standard perfumes
and gift sets
Press
Release Body: From the online Christmas sales achieved
so far this year, boots.com is noticing that people
are being more adventurous with their gifting this year and that
many recipients are going to be pleasantly surprised on Christmas
morning.
While
‘boots.com’ has thousands of Christmas
gifts available, from traditional items through to some
more adventurous offerings, they have already reported that they
are seeing definite trends for this year’s gifts coming through.
Boots thinks there are going to be some happy people
opening their stockings this Christmas Day, with
unusual and innovative presents being bought in the run-up to Christmas.
Gadgets
and gizmos are proving incredibly popular with ipods
being one of the top sellers this year. This trend for technology
continues in the emotive area of photos; Christmas
is a time for families and can be a time to capture the moment and
shoppers have cottoned onto this with the new digital photo frames
flying off the ‘virtual shelves’, along
with digital cameras.
In
addition to gadgets, ‘experiences’ are proving popular
this year, maybe a sign that people are looking for gifts that will
go down in posterity as well as the material items. Some of the
favourite gift experiences include Adopting a Vine
or Name A Star, as well as the more giving gifts
such as Adopt
a Tiger or Dedicate a Tree.
Even
in the more traditional areas such as beauty, perfumes and foodie
gifts, people are going for the more creative options, for example,
looking at niche beauty brands as well as the more usual names and
fun food gifts, such as the Prima
Drinks Fountain, rather than a standard box of chocolates.
About
Boots
Boots is the UK’s leading health,
beauty and toiletries
retailer, with thousands of gifts from prestigious brands, as well
as exclusive lines that can’t be found anywhere else, either
on the high street or online.
Boots
The Chemists' Pharmacy Superintendent is responsible for
healthcare advice provided in relation to Pharmacy medicines and
other healthcare advice located within the Boots Pharmacy
pages of Boots.com. Boots.com
is the trading name of Boots.com Direct
Limited (VAT No. 116 3001 29), a subsidiary of Boots
Group PLC. All other information and advice on Boots.com
is the responsibility of Boots.com Direct
Limited.
Web
Site: http://www.boots.com
Contact
Details: Boots PR Contact:
Carrie Eames
PR Manager
Boots The Chemists
D90W WG14
Thane Road
Nottingham
NG90 1BS
Tel: 0115 959 5995

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