Released on: January 14, 2008, 3:31 am

Press Release Author: Bharat book Bureau

Industry: Media

Press Release Summary: Media and Entertainment (M&E) industry in India was worth
INR402.43 billion (USD9.12bn) in 2006, a growth of 13.98% over 2005, which is higher
than GDP growth rate. It is expected that the industry will grow at 17.49% in 2007
to reach a size of INR472.81 billion

Press Release Body: Media and Entertainment (M&E) industry in India was worth
INR402.43 billion (USD9.12bn) in 2006, a growth of 13.98% over 2005, which is higher
than GDP growth rate. It is expected that the industry will grow at 17.49% in 2007
to reach a size of INR472.81 billion.
During 2000-06, the radio industry grew at a CAGR of 52.41% and is expected to grow
at a CAGR of 34.17% during 2006-10.

SCOPE OF THE REPORT

It provides an overview on Indian media & entertainment Industry with reference the
market size, regional segmentation, key trends in M&E Sector.

o An assessment of Indian M&E industry covering overall industry scenario, various
segments etc.
o It covers the growth drivers with reference to demographic changes, changing
distribution channels etc.
o It profiles major players in film & television, printing & Publishing industry
with information on company, shareholding pattern, financial performance, strategy
of the company. .
o It also assesses regional markets along with mergers & Acquisitions with reference
to M&A deals.
o The report highlights the critical success factors in M&E industry along with the
issues and challenges faced in the industry also it provides detail information on
regulations involved in M&E sector.
o It presents a future outlook of Indian M&E industry.

BENEFICIAL FOR
o Companies in Media and Entertainment industry
o Investors & Consultants
o Industry Analysts
o Banks
o Hospitals
o Analysts and students.
o Education Institutes
o Venture Capitalist & Entrepreneurs
o Corporate





Table of Contents : -

1. EXECUTIVE SUMMARY

2. HIGHLIGHTS

3. INDUSTRY OVERVIEW 3.1 MARKET SIZE 3.2 MEDIA GROWTH VS GDP GROWTH 3.3 REGIONAL
SEGMENTATION 3.4 BUSINESS SEGMENTS OF THE M&E INDUSTRY 3.4.1 AUDIO 3.4.2
VIDEO/VISUAL3.4.3 PRINT MEDIA 3.4.4 OTHERS 3.5 MAJOR PLAYERS 3.6 KEY TRENDS IN THE
M&E INDUSTRY 3.6.1 DEREGULATION 3.6.2 CONVERGENCE OF ENTERTAINMENT, INFORMATION AND
TELECOMMUNICATIONS 3.6.3 LACK OF CONSOLIDATION 3.6.4 ALL-PERVASIVE DIGITAL
TECHNOLOGIES 3.6.5 ONLINE DISTRIBUTION OF CONTENT 3.6.6 EMERGENCE OF INTERACTIVE TV
AND DIGITAL TERRESTRIAL TV 3.6.7 GLOBALISATION OF FILMED ENTERTAINMENT MARKET 3.6.8
MENACE OF PIRACY 3.6.9 FUNDING IN ENTERTAINMENT (FILMS) 3.7 CONCLUSION

4. GROWTH DRIVERS 4.1 FAVORABLE DEMOGRAPHIC CHANGES 4.2 IMPROVED ECONOMIC CONDITIONS
4.2.1 HOW THE IMPROVED ECONOMIC CONDITIONS IS BENEFITING M&E INDUSTRY 4.3
ADVERTISING UPSWING4.4 CHANGING DISTRIBUTION CHANNELS 4.4.1 BROADBAND GAINING
IMPORTANCE 4.4.2 WIRELESS 4.4.3 SATELLITE RADIOS 4.4.4 NEW TECHNOLOGIES 4.4.5
REGULATIONS 4.5 CONCLUSION

5. ISSUES AND CHALLENGES 5.1 INTRODUCTION 5.2 THE THORNS ON THE ROSE 5.2.1
INFRASTRUCTURE IS A PREREQUISITE 5.2.2 HUMAN RESOURCES - FINDING THE RIGHT TALENT
5.2.3 ADOPTION OF NEXT GENERATION TECHNOLOGIES 5.2.4 BUSINESS CHALLENGES 5.2.5
GOVERNMENT POLICY 5.3 CONCLUSION

6. REGIONAL MARKETS 6.1 INTRODUCTION 6.2 NCR 6.3 MUMBAI 6.4 CHENNAI 6.5 HYDERABAD
6.6 CONCLUSION

7. MAJOR PLAYERS 7.1. MAJOR PLAYERS IN FILM & TELEVISION INDUSTRY 7.2 MAJOR PLAYERS
IN THE TELEVISION INDUSTRY 7.2.1 NDTV LTD7.2.2 SUN TV NETWORK 7.2.3 CNBC-TV18 7.3.
MAJOR PLAYERS IN FILMS AND TELEVISION INDUSTRY7.3.1 ADLABS FILMS LIMITED 7.3.2.
BALAJI TELEFILMS LTD 7.3.3 CINEMAX INDIA LIMITED 7.3.4 PVR LIMITED 7.3.5 SAHARA ONE
7.3.6 ZEE ENTERTAINMENT ENTERPRISES 7.4. MAJOR PLAYERS IN PRINTING AND PUBLISHING
7.4.1 NAVNEET PUBLICATIONS INDIA LTD 7.4. 2 HT MEDIA LTD 7.4.3 JAGRAN PRAKASH LTD
7.4.4 DECCAN CHRONICLE HOLDINGS LTD

8. REGULATIONS 8.1 INTRODUCTION 8.2 THE WIRELESS ACT 8.3 TRAI - TELEVISION INDUSTRY
REGULATIONS 8.4 REGULATIONS GOVERNING TELEVISION BROADCASTING 8.5 REGULATIONS
GOVERNING FILM EXHIBITION 8.6 REGULATIONS GOVERNING PRINT MEDIA 8.7 RECENT CHANGES
IN REGULATIONS 8.7.1 CONDITIONAL ACCESS SYSTEM (CAS) 8.7.2 PAVING WAY FOR GREATER
FOREIGN PRESENCE IN INDIAN PRINT MEDIA 8.7.3 GOVERNMENT CLEARS REVENUE-SHARING IN FM
RADIO; FDI OF 20% APPROVED 8.7.4 GOVERNMENT OF INDIA INITIATED NEW RULES REGARDING
FDI IN FM RADIO 8.7.5 INDIAN GOVERNMENT PLANS TO HIKE FDI CAP IN DTH VENTURES FROM
20% 8.8 IMPACT OF THE REGULATORY CHANGES 8.9 CONCLUSION

9. MERGERS AND ACQUISITIONS 9.1 INTRODUCTION 9.2 DRIVERS FOR M&A IN MEDIA AND
ENTERTAINMENT 9.3 M&A DEALS IN 2004 9.4 M&A DEALS IN 2005 9.5 M&A DEALS IN 2006 9.6
OUTLOOK

10. CRITICAL SUCCESS FACTORS 10.1 INTRODUCTION 10.2 STAY IN TUNE WITH THE CHANGING
INDUSTRY DYNAMICS 10.2.1 EXPANDING INTO NEW MARKETS 10.2.2 CONVERGE TO CONQUER
10.2.3 QUALITY CONTENT CREATION AND DIFFERENTIATION 10.2.4 LINKING COMMUNICATIONS
WITH ENTERTAINMENT: THE CONCEPT OF "PARTICITAINMENT"10.2.5 CROSS INDUSTRY ALLIANCES
10.2.6 VIBRANT MACRO-ECONOMY 10.2.7 ADOPTION OF GLOBAL BEST PRACTICES -
CORPORATIZATION 10.2.8 MARKETING AND AFTER SALES SERVICES 10.2.9 REGULATIONS10.2.10
INTELLECTUAL PROPERTY MANAGEMENT10.2.11 HUMAN CAPITAL 10.3 CRITICAL SUCCESS FACTORS:
EVOLVING EACH DAY10.4 CONCLUSION

11. FUTURE OUTLOOK

ANNEXURE I - BIBLIOGRAPHY

ANNEXURE II - ABBREVIATION

ANNEXURE III - REGULATIONS

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