Edmonton Mortgage Planner Hosts Successful Mortgage Strategy Seminar

Released on: February 15, 2008, 6:09 am

Press Release Author: First Foundation Residential Mortgages

Industry: Financial

Press Release Summary: Edmonton, AB, Canada February 14, 2008 - First Foundation
Inc., a residential-focused Edmonton Mortgage Company, recently held a very
successful seminar about "Conservative Leverage Strategies".

Press Release Body: The mortgage planning seminar was very well attended with 55
people in attendance - exceeding capacity for the event. First Foundation mortgage
customers and their guests were treated to three separate strategies to help them
pay off their mortgages faster, save more for retirement, and pay less tax.

Presenters included Gordon McCallum, the President and CEO of First Foundation
Residential Mortgages, and Scott LaFleur and Kyle Jacober of First Foundation
Financial Services / Professional Investment Services (Canada).

"We were extremely pleased with the turnout which is a real testament to the fact
that people in Edmonton, Alberta are more interested than ever in their financial
well-being," said Gord McCallum. "They don\'t want to be stuck paying more tax than
they have to, falling short of their retirement goals, or paying non-deductible
interest forever. Our Edmonton mortgage planners and financial advisors
consistently do a great job of helping people overcome those hurdles."

"The feedback we\'ve heard from our customers is very encouraging and tells us that
we\'re making a difference. It\'s a great feeling," said Scott LaFleur.

Future mortgage planning seminars are in the preparation stages and may include
specific financing and investment strategies for small business owners, how to
automate the Smith Manoeuvre, and others.


For further information contact:
Gordon McCallum
President & CEO
First Foundation Inc.
780-702-7678 ext. 303

About First Foundation

First Foundation Residential Mortgages was founded in 2002 in Edmonton, Alberta as a
response to growing consumer demand for more competitive home mortgage options. The
mortgage company originates mortgages for many of the largest financial institutions
in Canada, including several chartered banks, trust companies, mortgage-backed
securities lenders, and credit unions. First Foundation specializes in reducing the
overall cost of mortgages for its clients with highly competitive mortgage rates and
mortgage planning strategies, such as the popular Canadian Smith Manoeuvre.

Web Site: http://www.firstfoundation.ca

Contact Details: 10043 81 Ave. NW
Edmonton, Alberta
T6E 1W7

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