SOHO Coffee Adds Tea To Fairtrade Offering

Released on: February 26, 2008, 12:49 pm

Press Release Author: Hannah Lane/apt marketing & pr ltd

Industry: Food & Beverage

Press Release Summary: Fairtrade fortnight is here and SOHO Coffee, best known for
its high-quality Fairtrade and organic coffee, has decided to add tea to its
offering, ahead of many major global chains.

Press Release Body: SOHO, based within St David's and Capitol, has a reputation
built on its great tasting organic, Fairtrade coffee. This coffee is served as
standard across it's national network of stores, rather than as an option, as with
most high street brands. To create the unique SOHO taste, the 100% arabica coffee
beans are brought over to the UK from South America where it is then carefully
blended and roasted in the Forest Of Dean especially for SOHO. This dedicated
attention gives the coffee the rich, smooth flavour that SOHO customers love.

Using Fairtrade products has improved the lives of millions of people including
farmers, workers and their families in developing countries. Fairtrade is at the
core of SOHO's ethos, along with a commitment to high-quality, organic products,
hand-picked from the UK's best suppliers and freshly prepared at a central kitchen.

The new range of organic and fair-trade Clipper teas is about to go on sale. Almost
all Clipper tea is grown ethically in far-reaching destinations, including Africa,
Sri Lanka, India and China, where farmers are paid a fair price and are given fair
terms of trade. SOHO will stock a variety of teas, including everything from simple
breakfast tea to spicy, soothing chai tea.

Web Site:

Contact Details: Hannah Lane
account executive
apt marketing & pr
01242 250692

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